Digital Marketing Executive

Are you an experienced Digital Marketing Executive seeking an exciting opportunity within a recognised and reputable organisation?

Our client, a multi-award-winning franchise-approved commercial vehicle dealer group with multiple sites across England, is looking to appoint a talented Digital Marketing Executive to join their team. This role offers a fantastic chance to develop your career within a dynamic and innovative environment.

Benefits:

• Competitive salary up to 32,000 per annum, dependent on experience
• 31 days annual leave, including bank holidays
• Business fuel allowance to support your commute
• Workplace pension scheme
• Comprehensive in-house and manufacturer-approved training programmes
• Access to an online retailer discounts portal
• Recognition via inter-company awards and long service milestones
• Wellbeing programmes and enhanced maternity/paternity pay
• Long-term career progression within a multi-award-winning company

Duties of a Digital Marketing Executive:

• Collaborate with the Marketing Department to develop and execute engaging content campaigns for the company website and social media platforms (YouTube, Instagram, TikTok, LinkedIn, X, Facebook, Pinterest) aligned with business objectives
• Analyse social media insights and data to evaluate campaign performance, providing reports on KPIs and recommending ongoing improvements
• Create and curate compelling content, including text, images, and videos, tailored for diverse digital channels
• Cultivate online communities by engaging proactively with followers, relevant groups, and key stakeholders
• Monitor and respond to customer inquiries to support positive brand interactions
• Stay informed on industry competitors, social media trends, and emerging best practices, integrating these insights into monthly strategies
• Regularly review campaign performance, optimise tactics, and propose innovative ideas to enhance overall digital marketing effectiveness

Requirements of a Digital Marketing Executive:

• Proven experience as a Digital Marketing Executive or similar role, ideally within the automotive or related industry; experience in growing a personal or business social media presence is also considered
• Strong knowledge of social media platforms including Facebook, Instagram, TikTok, LinkedIn, X, and Pinterest, with an understanding of their respective audiences
• Proficient in image and video editing tools such as Photoshop, Premiere Pro, Canva, and CapCut
• Familiarity with social media management platforms like Hootsuite, Buffer, or Later
• Excellent written and verbal communication skills
• Ability to generate innovative digital content that aligns with brand identity and marketing objectives
• Resilient, with strong organisational skills and attention to detail
• A UK driving licence with minimal points; automotive industry experience is beneficial but not essential

If you are an enthusiastic Digital Marketing Executive seeking a role that offers substantial career development, recognised benefits, and the chance to work with a leading automotive group, this opportunity is not to be missed.

Contact Sarena Abbott, Automotive Recruitment Specialist at Perfect Placement covering Swindon and Wiltshire, today to discover more about this fantastic Digital Marketing Executive opportunity.