Head of Marketing

We are working with one of the UK’s leading providers of AI-powered Digital Experience Platforms, supplying mission-critical solutions into sectors such as the NHS. Profitable, purpose-driven, and privately & employee-owned, they help enterprise organisations transform how they connect with customers and employees; hundreds of organisations already rely on them to deliver digital experiences that genuinely make a difference.

We’re looking for a Head of Marketing to become the driving force behind their growth story. This is more than “just” a role – it’s a chance to shape commercial strategy, report directly to the Founder, and leave a clear mark on the company’s future. Exceptional performers will fast-track to CMO within c.12 months, with real influence at board level.

What you’ll do

• Lead inbound digital funnels and turn them into a high-performing engine of sales-ready leads.
• Create and run outbound campaigns (email, webinars, events) that excite prospects and drive revenue growth.
• Track pipeline health, conversion rates and ROI, using insight and data to drive continuous improvement.
• Translate complex technical products into clear, compelling, executive-level messaging.
• Maintain and evolve the website and social presence to drive engagement, authority and SEO.
• Use HubSpot, Salesforce, LinkedIn and other tools to execute, measure and optimise campaigns.
• Supervise and develop a Marketing Executive, with scope to build out the wider marketing function.

What you’ll bring

• Solid experience leading marketing for a small-to-medium B2B software or technology business (agency or in-house).
• Proven ability to own the full marketing funnel and deliver measurable commercial outcomes.
• A confident, credible, commercially-minded leader who can partner closely with the Founder, sales leadership and senior stakeholders.
• Strong hands-on capability with HubSpot; experience with Salesforce and LinkedIn campaigns.
• Excellent copywriting and content skills – from thought leadership through to lead-generation assets.

What’s on offer

• Starting salary of £60,000 per annum (potentially higher - 65 - for the right person)
• KPI-based OTE.
• Hybrid working (3 days in-office).
• Entry into an employee share scheme.
• A clear fast-track to CMO for high performers, with genuine strategic ownership and board exposure.
• The opportunity to build, shape and lead a marketing function that will define the brand for years to come.
• Work with purpose, delivering real impact across the public sector.