Head of Brand

Head of Brand (Data & AI)

Hybrid (UK-based, ideally based near Manchester)

55,00075,000 DOE (with flexibility for exceptional candidates)

Full-time, Permanent

Primus are on a mission to become a leading partner for organisations seeking Data & AI talent.

As such, we are looking for an ambitious, creative and entrepreneurial individual to join us as Head of Brand. In this role, youll lead our brand storytelling and drive initiatives and campaigns that strengthen our presence, engage our audience, and position our community as the go-to network for Data & AI professionals.

What Youll Do:

• Own and evolve the Primus brand
• Develop a long-term community strategy that positions Primus as a trusted voice in Data & AI.
• Lead creative campaigns and events that connect and add value to the Data & AI ecosystem.
• Produce engaging video content, interviews, explainers, event recaps, behind-the-scenes storytelling, short-form insights, and thought leadership.
• Work closely with our team and clients to turn stories into watchable, shareable video pieces for LinkedIn, YouTube, and other platforms.
• Oversee a content calendar that includes podcasts, articles, and social campaigns
• Host and moderate discussions, roundtables, and interviews with leaders in Data, AI, and Analytics.
• Bring new ideas for campaigns, activations, and events that make the Primus brand stand out.
• Track and analyse performance across channels
• Collaborate with internal teams, freelancers, and agencies to deliver high-quality branded content.

What You Bring:

• Proven experience in brand, content, community, or marketing roles ideally within Data, AI, Tech, or B2B.
• Experience creating video content from concept to publication.
• Passion for storytelling, creativity, and finding ways to make technical subjects engaging and human.
• A strong grasp of social media (especially LinkedIn and YouTube) and what drives engagement in B2B audiences.
• Understanding of (or curiosity for) the Data & AI space
• Entrepreneurial spirit, proactive, independent, and comfortable turning ideas into execution.

What Youll Get:

• Competitive salary: 55,00075,000 (DOE)
• Full ownership of brand and content direction.
• Opportunity to shape one of the most exciting Data & AI communities in the UK.
• Hybrid working model with flexibility.
• The opportunity to build a team around you

We believe that building a strong community of data & AI professionals, engaging content, innovative campaigns and a vibrant brand presence is a key differentiator for us.

To be considered for this exciting opportunity, please click apply.