Growth Executive (Digital & CRM)
About the Company
RDi employs cutting-edge production techniques to refine the process of managing sensitive data, messaging, IVD kitting and fulfilment.
About the Role
The Growth Executive (Digital & CRM) is responsible for supporting qualified pipeline growth through structured digital outreach, CRM execution, and data-led delivery.
The role focuses on operational excellence in HubSpot, digital and email outreach execution, and accurate lead management. It treats HubSpot as a commercial enablement tool, ensuring campaigns, reporting, and pipeline hygiene are maintained to a high standard and support sales effectiveness.
This is a hands-on execution role for someone who enjoys building, testing, improving, and scaling activity. It is not a strategy-setting or people-management role.
Responsibilities
1. HubSpot Execution & CRM Hygiene
- Act as the day-to-day operator of HubSpot for pipeline creation and reporting
- Build, maintain, and update pipelines, lifecycle stages, and BANT-aligned fields
- Maintain high standards of CRM hygiene, accuracy, and consistency
- Create and maintain dashboards covering:
- sales activity
- pipeline creation
- conversion rates
- velocity / time-in-stage
- lead source performance
- Flag data issues, anomalies, or inconsistencies promptly
2. Digital Outreach & Email Campaign Execution
- Execute digital and email outreach campaigns using HubSpot
- Build sequences aligned to agreed job titles, company types, and sectors
- Ensure campaigns follow agreed approval, compliance, and brand processes
- Monitor performance and make iterative improvements to messaging and cadence
3. Pipeline Creation & Early-Stage Qualification
- Support the creation of qualified pipeline through outbound and nurture activity
- Ensure early-stage leads are accurately qualified and correctly staged
- Track conversion rates, drop-offs, and time-in-stage, escalating issues where required
4. Collaboration & Sales Enablement
- Work closely with Sales and Marketing to support pipeline generation
- Provide CRM views, workflows, and reporting that support sales execution
- Translate defined commercial priorities into executable CRM and outreach activity
5. Continuous Improvement
- Use data and reporting to identify what is working and what needs improvement
- Proactively suggest practical improvements to workflows, segmentation, and reporting
- Implement agreed changes accurately and consistently
Skills/Experience
Essential
- Hands-on experience using HubSpot
- Experience executing email-led digital outreach campaigns
- Strong attention to detail and CRM data discipline
- Comfortable working with dashboards, metrics, and reporting
- Action-oriented mindset with a focus on delivery
Desirable
- Experience supporting B2B sales teams
- Exposure to regulated, technical, or complex markets
- Familiarity with lead qualification frameworks (e.g. BANT)
- Experience working with segmented ICPs and target accounts
Compensation and Package
- 26 days annual leave
- Hybrid working
- Flexi-hours between 7.30am and 9am
- Private medical insurance
- Group life assurance
- Group income protection