Digital Marketing Manager

Location: West London Salary: £50,000–£55,000 per annum Contract Type: Full-time, Permanent

A leading global automotive brand is seeking a results-driven Digital Marketing Manager to lead its digital strategy and drive growth across multiple online channels. This is an exciting opportunity to join a fast-paced, innovative environment where technology and creativity meet.

• Develop and execute digital marketing plans aligned with brand and product strategy.
• Manage paid media campaigns across search, display, social, affiliates, and retargeting.
• Lead SEO/SEM strategy to boost organic traffic and site performance.
• Oversee website content, UX, and analytics in collaboration with developers and creatives.
• Deliver engaging, brand-consistent campaigns with PR, Retailer, and Creative teams.
• Implement CRM and email marketing initiatives to support lead nurturing and conversion.
• Analyse campaign performance using tools like Google Analytics, Meta Ads Manager, and GA4.
• Manage marketing budgets and ensure strong ROI.
• Monitor competitors and industry trends to identify new opportunities.
• Ensure compliance with advertising standards and data protection regulations (e.g., GDPR).

• Bachelor’s degree in Marketing, Communications, Digital Media, or related field.
• 5+ years of digital marketing experience, ideally in automotive, consumer goods, or tech.
• Strong knowledge of SEO, PPC, social media, programmatic advertising, and email marketing.
• Experience with CMS platforms (e.g., WordPress, Drupal) and analytics tools (e.g., GA4).
• Proficiency in CRM and marketing automation platforms (e.g., Salesforce, HubSpot, Mailchimp).
• Analytical mindset with a focus on performance and ROI.
• Excellent project management and communication skills.
• Automotive industry experience and/or bilingual (Mandarin/English) is a plus.

For further information please reach out to .