Head of Marketing

Reed.ai is looking for a Head of Marketing to join their team on a 12 month fixed term contract in Holborn, London.

Overview

Reed.ai is a brand new Beta product, set to launch in the coming months. We have ambitious plans to provide SMEs with a service that saves them money and time while helping them find the right match for their business. With strong enterprise backing, we're ready to grow aggressively and capture market share.

The Head of Marketing will be strategic, creative, and hands-on, with a can-do attitude and a passion for building something from the ground up. This is a rare opportunity to drive a new product from its infancy through to scale in a dynamic start-up environment.

This role would particularly suit someone who has operated at Director of Marketing or CMO level within a start-up, bringing proven experience across the full spectrum of marketing - from brand strategy and digital acquisition to product marketing, content, and growth.

Key responsibilities
  • Growing the Reed.ai brand, building on our excellent reputation in the recruitment market and establishing Reed.ai as a new offer
  • Ability to drive strategy to execution across multi-channel campaigns with a multi-layer segment/sector based strategy
  • Execute across every channel including ATL to be performant and have impact.
  • Proficient with defining efficient workflows for the marketing team, both by understanding how to define operational workflows and integrate with tooling. Will need to build the tech from the ground up
  • Responsive and reactive marketing - ability to drive strategic marketing, as well tactically responding to opportunities
  • Ability to lead a small team to be productive and highly effective - automating marketing workflows to ensure high performance in our campaign strategies
Skills and experience
  • Strategic thinker: Capable of developing a growth marketing strategy that aligns with business goals.
  • Leadership of a marketing team, ability to get the best out of people quickly
  • Strong, clear communicator, able to influence and be understood by every level of the organisation
  • Analytical and reflective: Embrace a test-and-learn mentality, using data to drive decisions.
  • Effective written communication: Strong writing skills for crafting compelling content.
  • Budget management: Familiarity with budgeting and cost-effective marketing practices.
  • CRM proficiency: Ideally experienced with CRM systems (such as Braze).
  • Email expertise: Ability to build engaging emails using pre-designed components.
  • Collaborative and innovative: Work well within a team and bring fresh ideas.
  • Flexible and goal-oriented: Willing to adapt to achieve team objectives.
Benefits
  • Hybrid working as standard
  • 25 days annual leave plus bank holidays
  • Flexible holiday scheme
  • Contributory pension scheme
  • Enhanced family leave benefits
  • Insurance benefits including life assurance
  • Love Mondays events
  • Office in a fantastic location, with countless bars, restaurants and theatres right on the doorstep
Company
Reed.co.uk
Location
London, South East, England, United Kingdom
Hybrid / WFH Options
Employment Type
Full-Time
Salary
£80,000 per annum
Posted
Company
Reed.co.uk
Location
London, South East, England, United Kingdom
Hybrid / WFH Options
Employment Type
Full-Time
Salary
£80,000 per annum
Posted