SEO Analyst

The SEO Analyst role will be a technical and content SEO data-driven position. The ideal SEO Analyst will thrive working in a proactive-manner and being part of a dynamic company.

This role is a permanent, fully office based role in North London that requires multi-language and multi-region website experience.

Role Overview

• Lead technical SEO and emerging search optimisation (including AI-driven discovery) across a portfolio of websites.
• Deliver data-driven insights to support organic growth and performance improvements.

SEO Analyst Key Responsibilities:

• Perform comprehensive technical SEO audits across multiple regions and languages, covering crawlability, indexation, canonical URLs, redirects, hreflang implementation, XML sitemaps, faceted navigation, and JavaScript rendering.
• Evaluate visibility across AI-powered search environments (e.g., generative search and answer engines) and identify optimisation opportunities.
• Analyse content performance, including keyword targeting, search intent alignment, topical authority, entity coverage, E-E-A-T signals, and conversion performance, to recommend actionable improvements.
• Conduct competitor analysis to identify opportunities for increasing relevant organic traffic.
• Provide clear, actionable recommendations to development, content, and marketing stakeholders.
• Develop dashboards and deliver regular reporting on SEO performance and the impact of optimisation initiatives.
• Support website migrations and structural changes to maintain and improve search visibility.

Ideal SEO Analyst Profile:

• Proven experience in SEO analysis (3-5+ years), including work on multi-language and multi-region website architectures.
• Proficiency with industry-standard SEO tools (e.g., keyword research, backlink analysis, technical auditing, and performance monitoring platforms).
• Strong understanding of technical SEO principles, including structured data, Core Web Vitals, page experience, internal linking strategies, and crawl budget management.
• Familiarity with AI-driven search optimisation and how modern search systems interpret and surface content.
• Experience working with large-scale websites such as e-commerce, B2B platforms, or extensive product catalogues is advantageous.
• Proactive mindset with the ability to work effectively within a small, collaborative team.

Robert Half Ltd acts as an employment business for temporary positions and an employment agency for permanent positions. Robert Half is committed to diversity, equity and inclusion. Suitable candidates with equivalent qualifications and more or less experience can apply. Rates of pay and salary ranges are dependent upon your experience, qualifications and training. If you wish to apply, please read our Privacy Notice describing how we may process, disclose and store your personal data: