Sales Development Representative (SDR)

London (Hybrid)

£35,000 base + £50,000 OTE

Well-funded SaaS company

We’re hiring on behalf of a well-funded, high-growth SaaS company based in London. With strong product-market fit and significant investment behind them, they’re scaling their commercial team and looking for ambitious SDRs to join the journey.

This is a brilliant opportunity for someone early in their sales career who wants structured development, clear progression to Account Executive, and the chance to earn well in a supportive, high-performance environment.

You’ll sit at the top of the funnel, driving new business opportunities through proactive outbound activity.

Typical responsibilities include:

• Cold calling, email outreach and LinkedIn prospecting
• Building and managing targeted account lists
• Identifying and engaging key decision-makers
• Qualifying inbound and outbound leads
• Booking high-quality meetings for the Account Executive team
• Maintaining accurate CRM records and pipeline hygiene
• Working closely with marketing and sales to optimise messaging

This is a metrics-driven role with strong coaching and clear KPIs — perfect for someone competitive, resilient and hungry to develop.

• 6–24 months’ experience in sales, customer service, lead generation or a commercial role
• Confidence speaking with senior stakeholders
• Strong communication skills (written and verbal)
• Coachable, driven and target-motivated
• Comfortable with outbound activity and rejection

SaaS experience is a bonus, but not essential.

• £35k basic salary
• £50k OTE (uncapped commission)
• Hybrid working (London office)
• Clear progression pathway to Account Executive
• Structured onboarding and ongoing coaching
• Wellness support initiatives
• Team socials and a strong collaborative culture
• Weekly, monthly and quarterly incentives
• Additional performance bonuses and competitions

If you’re looking to break into a fast-growing SaaS environment with real earning potential and career progression, this is a great place to start.