Lead Salesforce Solution Architect - Marketing Cloud, Data Cloud, Personalisation - Global Retailer
Lead Salesforce Solution Architect - Marketing Cloud, Data Cloud, Personalisation - Global Retailer
£650 per day (Inside IR35)
Reading & 80% remote
6 months rolling
A high-impact role for a Senior Salesforce Solution Architect that will shape the architecture for advanced CRM, unified profiles, consent, segmentation, personalisation and activation across a multi-channel digital landscape for an enterprise scale, global retailer.
What You'll Do:
- Own solution architecture across CRM, CDP and customer engagement capabilities.
- Define target-state designs, transition architectures and delivery roadmaps.
- Integrate Salesforce Marketing Cloud, Salesforce Data Cloud and Salesforce Personalization with data platforms, APIs, events and digital channels.
- Lead architecture governance, design assurance and cross-domain alignment.
- Guide architects, influence senior stakeholders and maintain end-to-end design traceability.
- Support vendor selection, RFPs and technology evaluation.
What You Bring:
- Deep experience in Salesforce CRM, customer data, digital engagement or marketing tech.
- Strong knowledge of identity, consent, unified profiles, segmentation and personalisation.
- Expertise in API-first, event-driven, cloud-native and composable architectures.
- 10+ years designing enterprise-scale solutions; 12+ years overall tech experience.
- Excellent communication and leadership skills.
- Retail or E-commerce domain experience.
- Exposure to composable CDP/activation tools (Databricks, Hightouch, Braze, Amperity, ActionIQ).
- Experience with loyalty, life cycle marketing or omnichannel journeys.
£650 per day (Inside IR35)
Reading & 80% remote
6 months rolling