CRM and Partnerships Executive
Dorking, Surrey | £30,000 | Full time, hybrid (three days in office)
Our client, a well-established and growing retailer based in Dorking, is looking for a CRM & Partnerships Executive to join their marketing team.
This is a varied role split across three areas: email marketing (CRM), affiliate management, and brand partnerships. You'll support the Senior Digital Marketing Manager on email campaigns and automation, while also owning affiliate relationships and helping secure retail media bookings with well-known brand partners.
What you'll be doing
- Manage the end-to-end email marketing process — strategy, campaign planning, segmentation, content creation, testing and performance analysis
- Design and run automated customer email journeys (welcome, abandon browse, abandon checkout, win-back, sunset, etc.)
- Build segmentation strategies using zero-party data, on-site activity and purchase history
- Run A/B tests to continuously improve performance
- Track CRM metrics including open/click rates, conversion, ROI, retention, CLV and CSAT, reporting against KPIs
- Manage relationships with the affiliate network and catalogue of affiliate partners
- Negotiate commission rates, identify and onboard new affiliates, and manage affiliate incentives and tenancy packages
- Attend affiliate industry events to build relationships and gather insights
- Reach out to suppliers and brands (including major household names) to secure retail media bookings and marketing investment
- Manage retail media bookings end-to-end, from terms through to post-activity analysis
What we're looking for
- Demonstrable experience using CRM platforms — Klaviyo experience preferred
- Some experience in digital marketing, ideally retail or eCommerce
- Comfortable working in a fast-paced environment
- Strong communication and collaboration skills
- Commercially focused with strong execution
- High attention to detail
- Strong problem-solving and prioritisation skills
- Confident presenting results to stakeholders
What's in it for you
- £30,000 salary
- Employee-owned business with potential annual bonus
- BUPA dental & health insurance
- Life insurance
- Up to 30% staff discount
- Hybrid working (three days required in office)
- Retail Trust membership — free mental health and wellbeing support, plus shopping discounts and rewards
If this sounds like you, we'd love to hear from you. Apply today, or get in touch for a confidential chat about the role.
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