Business Development Representative (BDR) (Belfast)

PLEASE NOTE THIS JOB IS BASED IN NORTHERN IRELAND ON-SITE

As a Business Development Representative (BDR) at Syndeo, you will be at the frontline of our sales team, identifying and qualifying new business opportunities. You will drive sales pipeline growth through a mix of outbound prospecting, inbound lead qualification, and strategic account-based outreach. 

This role is ideal for someone who is ambitious, results-driven, and eager to build a career in technology sales. You will work closely with marketing, sales, and partner teams to generate interest in Syndeo’s Conversational AI solutions and book high-quality meetings with enterprise decision-makers. 

If you are passionate about sales, AI-driven technology, and working with global brands, we’d love to hear from you. 

Your key responsibilities will be:

Direct Outreach & Lead Generation 

• Prospect and engage senior decision-makers (e.g., Heads of Customer Experience, CIOs, Contact Centre Directors). 
• Execute outbound prospecting via LinkedIn, email, and phone calls. 
• Personalise outreach using account-based marketing principles. 

Inbound Lead Qualification 

• Qualify inbound leads generated from marketing campaigns, events, and webinars. 
• Identify pain points and business challenges to align Syndeo’s solutions effectively. 
• Ensure all qualified leads meet sales-accepted opportunity (SAO) criteria. 

Sales Pipeline Development 

• Book high-quality discovery meetings for sales teams. 
• Research and understand target industries, competitors, and trends to improve outreach effectiveness. 
• Track performance against key KPIs, including meetings booked, conversion rates from marketing qualified opportunities to sales accepted opportunities, and pipeline contribution. 

CRM & Sales Tools Management 

• Maintain accurate pipeline tracking in HubSpot (or similar CRM). 
• Use sales engagement & automation tools to improve efficiency. 

Learning & Development 

• Stay up to date with industry trends, Conversational AI, and CCaaS solutions. 
• Develop skills in sales methodology, marketing automation, and lead nurturing best practices. 

Skills and experience required include

At least 3 years of experience in a B2B technology/SaaS business development/lead generation/ sales or account management role and the ability to demonstrate proven skills and a professional approach, which includes the following: 

• Proven ability to engage senior-level stakeholders and book high-quality meetings. 
• Excellent written and verbal communication skills with strong attention to detail. 
• Experience in using HubSpot or similar CRM. 
• Highly motivated with a passion for sales, goal-oriented, and resilient – comfortable handling rejection. 
• Ability to achieve & exceed company targets. 

Candidates must also be able to demonstrate: 

• A strong and positive customer service approach. 
• A strong desire to stay up to date with industry trends, Conversational AI, and CCaaS solutions. Develop skills in sales, marketing automation, and lead nurturing best practices. 
• The ability to engage with all organisational levels, including director and senior executive level positions. 
• Great organisational skills. 
• Good negotiating skills. 
• Persistence and resilience. 

Nice to have

• Education to degree level in a relevant discipline (e.g. Business/ Marketing/ IT). 
• Understanding of Conversational AI, automation, or contact centre technology and CCaaS. 
• Experience working with partners or in a channel-led sales environment. 
• Formal sales training (e.g., BANT, MEDDIC, Challenger Sales, or SPIN) 

Benefits we provide

• Competitive base salary with performance-based annual pay review. 
• Generous commission plan based on sales-qualified opportunities & closed revenue .  
• BUPA medical cover for you and your dependents.
• We offer a generous 35-day annual holiday allowance (including public holidays). We encourage our people to take the time they need to travel, develop interests and spend time with family and friends. 
• Enhanced company pension scheme.
• Hybrid working is facilitated.
• Exciting and fast-paced working environment.

We welcome talented people with

• Great communication skills: We’re all humans and need to work as a team, so frequent and clear verbal and written communication is a must. 
• Self-driven work ethic: You must be a self-starter who loves taking the initiative and seeing things through to completion. 
• Curiosity and a desire to learn are key: Our business is evolving and growing fast, and a desire to learn is key. 

How to apply  

If you feel this might just be the job for you, please send a short email to  careers@syndeo.cx  telling us about yourself and attach a CV. Include the title of the position you’re applying for and your name in the subject.