Deal Strategy Analyst - EMEA

Synthesia is the world’s leading AI video platform for business, used by over 90% of the Fortune 100. Founded in 2017, the company is headquartered in London, with offices and teams across Europe and the US. As AI continues to shape the way we live and work, Synthesia develops products to enhance visual communication and enterprise skill development, helping people work better and stay at the center of successful organizations.Following our recent Series E funding round, where we raised $200 million, our valuation stands at $4 billion. Our total funding exceeds $530 million from premier investors including Accel, NVentures (Nvidia's VC arm), Kleiner Perkins, GV, and Evantic Capital, alongside the founders and operators of Stripe, Datadog, Miro, and Webflow.The Deal Strategy Analyst is a commercial operator embedded in Synthesia's Revenue Operations function. This is a deal desk role with depth — you’ll partner directly with AE/CSMs, Sales leadership, Finance, and Legal across the EMEA region to structure, price, and approve deals that are commercially sound, operationally clean, and built to close.You will support the deal review process for EMEA: from first submission through approval routing, exception triage, and post-signature hygiene. You’re a day-to-day partner to AE/CSMs on standard deals, escalating non-standard structures to senior team members.We are looking for someone with strong technical foundations — Salesforce fluency, revenue recognition awareness, and comfort working in CPQ environments — alongside developing commercial judgement and a willingness to learn the craft of deal structuring.What You'll Do:Deal Review & StructuringReview deal submissions from EMEA AE/CSMs for compliance with pricing policy, discount schedules, and approval thresholds — approving standard deals and routing exceptions to senior reviewersSupport modelling of multi-year, multi-product deals — building ARR, TCV, and per-seat/platform fee scenarios under the guidance of senior team membersSpot common commercial risks in deal structures and flag them to senior team members or the Manager for reviewTriage exception requests, gather supporting context from the AE/CSM, and prepare them for review by senior team members with clear documentationCommercial Operations & SystemsManage deal data integrity in Salesforce — ensuring opportunity records, pricing fields, and approval audit trails are accurate and completeWork within DealHub (CPQ) to validate deal configurations, flag misconfigurations, and escalate system issues during the deal review workflowSupport ARR and revenue recognition hygiene by flagging deal structures that may create recognition complexity for senior reviewAssist with maintaining Deal Desk playbooks, floor pricing references, and discount schedule documentationStakeholder PartnershipAct as a first point of contact for EMEA AE/CSMs on standard commercial queries and deal submission questions, escalating senior or complex requests as neededCoordinate with Finance and Legal on routine deal questions, escalating non-standard commercial terms or booking issues to senior team membersCommunicate approval decisions clearly — explaining the why, not just the outcome, and building AE/CSM trust through consistency and speedManage inbound deal desk cases from the EMEA field — triaging requests from AE/CSMs via the shared deal desk mailbox, tracking case status, and ensuring SLAs are met for standard submissionsProcess OwnershipMaintain deal log accuracy, hit SLAs consistently, and surface observations on recurring approval patterns to the ManagerFlag recurring exceptions to the Director that may signal a gap in the approval frameworkHelp roll out new commercial policies into the EMEA field by maintaining documentation and supporting enablement sessionsWhat We're Looking For:Experience & Technical SkillsAt least 2 years of experience in a Deal Desk, Sales Operations, Revenue Operations, or commercial finance role in a B2B SaaS companyHands-on Salesforce experience — you can navigate opportunity records, run reports, and maintain deal data accuracy without hand-holdingFamiliarity with CPQ systems (DealHub, Salesforce CPQ, or similar) — you understand how deal configurations map to pricing outputsWorking knowledge of revenue recognition principles (ASC 606 / IFRS 15) — enough to identify when a deal structure creates a recognition issue and escalate appropriatelyComfort building and interpreting deal models in Excel or Google Sheets — ARR/TCV splits, multi-year commit scenarios, discount waterfall logicWhat You'll BringWorking understanding of SaaS commercial mechanics: ARR, TCV, per-seat pricing, platform fees, multi-year discounting.Clear, confident communicator — comfortable fielding questions from AE/CSMs and asking for help when a deal is outside your remit.Highly organised with a low error rate on repetitive, process-driven tasks.Proactive by default — you flag problems early rather than waiting to be asked.EMEA-based and comfortable spanning UK, DACH, Nordics, and broader European deal cycles.Nice to Have: Experience with CLM platforms (Ironclad, LinkSquares, Luminance, or similar)Exposure to AWS Marketplace or other cloud marketplace deal mechanicsExperience supporting a Deal Desk or RevOps tooling implementationFamiliarity with NetSuite for order management or billing workflowsKnowledge of EMEA-specific commercial nuances: GDPR data processing terms, EU procurement cycles, local PO and invoicing requirementsIn addition to being a part of a great team, working in a fun and innovative environment, we offer...A competitive salary + stock options in our fast-growing Series E start-up.Paid parental leave entitling primary caregivers to 16 weeks of full pay, and secondary 5 weeks of full pay25 days of annual leave + public holidays in the country where you are based.Cycle to work scheme (London).Regular socials.Private Medical Insurance (Medical History Disregarded basis) including mental health support, dental & vision, cashback and gym discounts. (UK)A generous referral scheme.Pension contribution/salary sacrifice.Work from home set up.A huge opportunity for career growth as you’ll help shape a market-defining product.UK Benefits (for region-specific, see here)LocationLondonEmployment TypeFull timeLocation TypeHybridDepartmentCommercialRevenue OperationsDeal Strategy