Marketing Manager

Marketing Manager

Hybrid - 2 days in HO and 3 days WFH

My client is looking for an experienced B2B Marketing Manager to lead the marketing function of this successful business who provides first class Technology solutions to the Construction and Automotive industries.

This position would suit a strategic yet hands-on creative professional who excels at crafting compelling narratives, delivering integrated campaigns, and driving measurable commercial impact in a specialist B2B technology environment.

You will continue to shape and execute the marketing strategy, champion brand across all channels, generate high-quality leads for the sales pipeline, and ensure every touchpoints reflects the technical expertise and trusted partnerships.

Key Responsibilities

Marketing Strategy & Leadership

* Take complete ownership of the marketing function, from annual planning and budgeting through to execution and ROI measurement

* Develop and maintain marketing strategy and multi-channel roadmap that directly supports business growth objectives

* Spot opportunities to strengthen brand positioning and capitalise on emerging trends in digital engineering and manufacturing

Brand Storytelling & Consistency

* Lead the creation and evolution of powerful, authentic brand narratives and core messaging

* Maintain strict consistency in tone of voice, visual identity, and storytelling across digital platforms, events, collateral, and client comms

Lead Generation & Commercial Alignment

* Design and implement targeted lead-generation programmes spanning digital, content, and offline channels

* Partner closely with sales and senior leadership to build and nurture a robust pipeline, supporting conversion at every stage

Creative Production & Design

* Produce high-quality marketing assets in-house or commission and direct external creative teams

* Demonstrate strong hands-on capability in graphic design tools (Adobe Creative Suite or equivalent), this is a distinct advantage

* Uphold exceptional visual standards across campaigns, social content, presentations, and proposals

Event Management

* Plan and deliver impactful marketing events, both virtual and face-to-face, including industry conferences, webinars, client workshops, and exhibitions

* Manage end-to-end event delivery: promotion, logistics, attendee experience, and post-event evaluation

Agency & Supplier Management

* Select, brief, and manage external agencies, designers, photographers, and other specialist suppliers

* Review and refine agency deliverables to guarantee alignment with brand guidelines and performance goals

Social Media & Digital Channels

* Own and grow presence on key platforms, especially LinkedIn, with supporting activity on Instagram and Facebook

* Develop content calendars, execute campaigns, monitor engagement, and report on audience growth and brand metrics

Essential Skills & Experience

* Substantial experience in a Marketing Manager (or equivalent senior marketing) role, ideally within B2B technology, engineering, or professional services

* Proven track record of owning and leading a full marketing function end-to-end

* Outstanding storytelling and persuasive communication skills

* Demonstrable success in multi-channel lead generation and campaign management with clear ROI focus

* Practical graphic design experience and confidence using Adobe Creative Suite (Photoshop, Illustrator, InDesign) or similar professional tools

* End-to-end event management experience (virtual and in-person)

* Strong history of briefing, managing, and optimising external agencies and creative partners

* Hands-on expertise managing LinkedIn and other social platforms to build professional audiences and engagement

Personal Attributes

* Strategic mindset combined with a practical, delivery-focused approach

* Highly organised, with excellent project and time-management skills

* Creative, self-starting, and comfortable taking full accountability

* Confident operating independently while collaborating effectively across functions

If you have the blend of strategic vision, creative flair, and commercial drive we'd love to hear from you.

Please apply, get in touch

INDCP