Reporting Analyst
Do you have a passion for toys and making a difference in a business that is going places? Ever wanted to have a secret meeting in the Batcave or immerse yourself in Jurassic World? Join us at The Entertainer Head Office and you can do exactly that in our bright character-based meeting rooms! This position is based at our Head Office in Amersham. You must live within a reasonable distance to the office or be willing to relocate by the role commencement date. Job Purpose The Reporting Analyst is responsible for collecting, analysing, and interpreting data to produce clear, actionable reports and dashboards that support effective business decision‐making. The role focuses on tracking key performance indicators (KPIs), identifying trends, and delivering insights that drive performance and process improvement. Working cross‐functionally with Buying, Merchandising, Trade Planning, Finance, and Retail Operations, the Reporting Analyst plays a key role in improving visibility of sales performance, promotional effectiveness, and inventory health across the business. You are highly analytical, with the ability to collect, interpret, and translate data into clear, actionable reports and dashboards that support effective business decision‐making. You track key KPIs, identify trends, and generate insight that drives performance and process improvement. You work confidently across Buying, Merchandising, Trade Planning, Finance, and Retail Operations to improve visibility of sales performance, promotional effectiveness, and inventory health across the business Skills & Experience Advanced proficiency in Microsoft Excel, including complex formulas, pivot tables, and data modelling.
Working knowledge of SQL for data extraction and manipulation.
Experience using data visualisation and BI tools such as Power BI or Tableau.
Strong analytical and problem‐solving skills, with the ability to interpret large and complex data sets.
Excellent communication skills, with the ability to explain insights clearly to non‐technical audiences. Responsibilities Collect, extract, and consolidate data from multiple systems and databases to support business reporting requirements.
Design, build, and maintain reports, dashboards, and visualisations using tools such as Excel, SQL, and business intelligence platforms (e.g. Power BI or Tableau).
Validate data accuracy and integrity, identifying and resolving discrepancies to ensure confidence in reporting outputs.
Automate reporting processes where possible to improve efficiency, consistency, and scalability.
Analyse and monitor key commercial metrics including sales performance, promotional ROI, and inventory levels.
Identify trends, risks, and opportunities, translating complex data into clear insights and recommendations. For further details about the role, please consult the Job Profile. As an employee at The Entertainer, your amazing benefits will include: Flexible access to your pay via MyView PayNow
Retail Trust benefits, including a Virtual GP.
Birthday Leave plus 33 days holiday.
Buy up to 5 extra holiday days a year, ideal for more rest, adventures, or time for you.
Pension salary sacrifice to help you plan for the future.
Life Cover for added peace of mind.
Generous toy discount.
Enhanced maternity & paternity pay.
High Street & leisure discounts
Cycle to Work Scheme for a healthier commute.
Annual Bonus Scheme to reward your success. So, if you've got a passion for toys and a desire to make a difference in a business that is going places, apply now!