Senior Product Designer

Senior Product Designer (Conversational Design Focus)

Contract: 3–6 Months

Hybrid

Overview

Trust in SODA is partnering with a wellness organisation undergoing a major transformation—evolving from a traditional health club model into a connected, AI-driven wellness and longevity platform.

Today, the digital experience is fragmented across the organisation. The strategic objective is to unify these experiences into a seamless, cohesive product ecosystem, creating a genuine greenfield opportunity for the right designer.

You'll be joining a small, agile team operating within a larger corporate environment—effectively a startup within the business. With a new 25-year vision shaping the future of the organisation, a full website and mobile app redesign is planned, but the real opportunity lies in defining how intelligent, personalised experiences are delivered to users.

The Opportunity

This role sits within a critical workstream focused on AI and personalisation, helping to build a next-generation Wellness Coach.

This goes far beyond a traditional chatbot. The ambition is to create an intelligent, personalised assistant that supports users across their health, lifestyle, and long-term wellbeing journeys.

This is not a traditional Product Designer position. We're looking for someone who thinks beyond screens—someone who can design how a product behaves, responds, and guides users through conversation, not just clicks.

You'll play a key role in shaping how AI appears within the product, ensuring experiences feel useful, trustworthy, and genuinely intuitive rather than gimmicky.

What You'll Be Doing

• Own the design process end-to-end, from discovery and problem framing through to final UI design and delivery.
• Help shape a greenfield, unified product experience across native iOS and Android platforms.
• Define user journeys across both traditional interfaces and conversational touchpoints, including chat experiences, AI assistants, and guided flows.
• Design how the product interacts, responds, and guides users—not just how it looks.
• Create conversation flows, dialogue structures, and interaction logic that feel intuitive and human.
• Translate complex or ambiguous problems into simple, structured, and engaging experiences.
• Design clear, high-quality user interfaces with strong attention to hierarchy, layout, and visual clarity.
• Work closely with Product and Engineering teams to shape solutions that are both valuable and technically feasible.
• Prototype, test, and iterate based on user behaviour and feedback.
• Contribute to design systems covering both UI components and conversational design patterns.
• Ensure delivered experiences maintain quality, usability, and design intent.

What they are Looking For

Essential Experience

• Proven experience delivering end-to-end UX/UI design for live digital products.
• Experience designing conversational or AI-driven experiences (chatbots, assistants, agentic workflows, etc.).
• Strong capability across both UX strategy and UI execution.
• Ability to design conversation logic, intents, and interaction flows—not just static screens.
• A portfolio demonstrating both product thinking and conversational design expertise.
• Strong interaction design skills across complex, multi-step, and dynamic experiences.
• Understanding of AI and LLM-powered experiences and how they influence product behaviour.
• Confidence working cross-functionally and influencing product direction.
• High proficiency in Figma and modern design tools.

Nice to Have

• Experience with conversational design platforms and tooling.
• Experience working on health, wellness, consumer, or personalisation-focused products.

Personal Attributes

• Passionate about usability, clarity, and creating genuinely helpful experiences.
• Comfortable operating in ambiguity and shaping products from the ground up.
• Curious about emerging AI technologies and how they can improve user outcomes.

Why This Role?

Greenfield Product Opportunity

Help unify a fragmented digital ecosystem and influence the future direction of a major wellness platform.

AI-Driven Innovation

Design an intelligent Wellness Coach that becomes a meaningful part of users' daily lives—not simply another feature.

High Impact & Ownership

Operate in a startup-style environment with significant autonomy, influence, and decision-making responsibility.

Long-Term Vision

Contribute to a product strategy built around a 25-year vision for wellness, health, and longevity.

Purposeful AI

Work on AI experiences focused on genuine utility, trust, and user value—not AI for the sake of AI.

Shape the Future Experience

Have a direct influence over both product direction and experience design across the organisation's next generation of digital products.