Sales Development Representative

£30,000–£35,000 basic + commission (£40k-£50k OTE)

Hybrid - 2-days a week in Market Harborough, Leicestershire

Here’s your chance to build a high-value outbound sales function from scratch, with hands-on coaching and direct access to founders who’ll listen to your ideas.

You’ll be trained by Unlimited Potential, a specialist sales consulting firm brought in to support you. They’ll help you build your prospect lists and sales infrastructure before you start, then coach you face-to-face and via video throughout your first six months. This isn't ‘watch some videos and get on with it’ onboarding - it’s structured, practical coaching while you’re actively working the role.

You’ll also see how the commercial side of a consultancy works from the inside. The founders are hands-on and open about pricing, positioning and client selection. If you want to understand B2B selling in depth, this is rare access.

The sectors you'll be working in - enterprise Pharma and B2B Industrial - are complex, regulated, and relationship-driven. The conversations you'll open won't be easy. That's the point.

You’ll start with lead generation and qualification - but unlike most entry-level sales jobs, there’s a clear path to becoming an Account Manager within 12-18 months. With each milestone, you’ll gain more control over your pipeline and more chances to earn.

What you’ll do

You’ll own the top-of-funnel qualification process. That means:

• Building and segmenting the target account list, keeping it current and prioritised

• Designing and running outbound sequences across email, LinkedIn and phone. You’ll write the messages, test what works and iterate

• Qualifying warm prospects before handing them to the leadership team, with a briefing that tells them everything they need

• Managing your pipeline in HubSpot, keeping everything up to date and accurate

• Giving structured feedback to the founders on what’s resonating and what’s not, helping shape the company’s go-to-market positioning

What you’ll need

• Outbound B2B sales experience (SDR, BDR or similar)

• Confident initiating cold conversations with VP and Director-level stakeholders via email, LinkedIn and phone

• Genuine curiosity about data and analytics, and the self-awareness to know when to listen rather than pitch. The buyers you'll be speaking to are senior and knowledgeable; interest in the subject matter isn't optional

• Self-motivated and disciplined - you’ll own your pipeline, outreach cadence and CRM hygiene

• Midlands-based, able to commit to 2 days per week in Market Harborough

About the company

A practitioner-led analytics consultancy that helps regulated and complex organisations (including household names in Pharma and B2B Ecommerce) turn fragmented marketing and digital data into a trusted view of performance.

Their clients are large, their buyers are senior, and the problem they are solving — leaders unable to make confident commercial decisions because they can't trust what the data is telling them — is structural and widespread.

Every founder has held the roles they now sell into. That credibility is what opens doors once you've booked the meeting.