Sales Effectiveness Pursuit Lead

The team is currently recruiting for the role of Pursuit Lead. This critical role will report directly to the Head of Pursuit Sales Effectiveness and will partner closely with EMEA regional leadership, sales leadership and commercial teams to secure multi-million-pound consulting and technology new business and renewals. The successful candidate will help drive winning and profitable sales growth and high retention rates by acting as the 'conductor of the orchestra' for assigned pursuits/opportunities across ICT's full portfolio of offerings. You will be working on several deals at any one time, with turnaround times of 1+ weeks from request to response. You will also actively coach/mentor individuals and teams to proactively engage with clients and prospects to identify opportunities to bid vs. just waiting for inbound requests/RFPs. The Role: The EMEA Sales Effectiveness Team (SET) is a centralised and critical strategic resource that is aligned with and supports the execution of ICT's commercial strategy of:

• Support ICT's commercial strategy by driving revenue growth, sales excellence, and proposition-led selling.
• Lead end-to-end management of strategic bids, including RFIs, RFPs, and high-value commercial opportunities.
• Develop winning bid strategies, compelling value propositions, and client-focused proposal content.
• Coordinate cross-functional teams to ensure timely delivery of high-quality bid submissions.
• Coach sales teams on opportunity qualification, pursuit strategy, and value-based selling.
• Champion bid management best practices and ICT's global pursuit methodology.
• Conduct win/loss reviews, share best practices, and drive continuous improvement in bid success.
• Collaborate with Sales Effectiveness, Product, and Marketing teams to strengthen sales content and proposition messaging.
• Maintain bid content libraries and support the development of reusable sales assets.
• Partner with commercial teams to identify opportunities and improve win rates through differentiated client solutions.

What you'll bring:

• Proven experience of successfully delivering structured, high-value and complex bids from early inception through to lessons learnt, preferably within the insurance sector or a similar type of professional service that sells consulting, technology and analytical solutions.
• A structured and professional approach to full end-to-end pursuit/bid management (potentially with some type of project management/planning/sales background) and capable of working under pressure to narrow timeframe whilst confidently managing complex, multi-workstream opportunities.
• Comfort with influencing and developing compelling and successful win strategies, the ability to coach diverse teams towards optimal differentiated and client-centric bid approaches, and demonstration of commercial awareness.
• Professional Bid Management certification (APMP or equivalent) with the ability to contribute to the continual enhancement and development of our bid governance and response strategy/process.
• Excellent verbal, written and presentation skills, supported by strong analytical and problem-solving skills, including the ability to translate complex technical information into clear, audience-appropriate messages. High level of proficiency in Microsoft Office (especially Word and PowerPoint) for producing high quality client-facing materials.
• Experience of, or a willingness to learn how to use AI effectively in a Sales Effectiveness / pursuit environment.
• Energetic and positive approach to problem-solving and comfort with ambiguity, deadlines and multiple, sometimes competing deadlines.
• Whilst minimal travel is anticipated, you should be available to travel to any of our EMEA offices for short trips in line with active bid/pursuit requirements (est. 5% of time).

What We Offer

Enjoy a benefits package designed to help you thrive, both professionally and personally. You'll receive 25 days of annual leave plus an extra WTW day to relax and recharge. Our comprehensive health and wellbeing offering includes private healthcare, life insurance, group income protection, and regular health assessments, all giving you peace of mind. Secure your future with our defined contribution pension scheme, featuring matched contributions up to 10% from the company.

We support your growth and balance with hybrid working options, access to an employee assistance programme, and a fully paid volunteer day to make a difference in your community. On top of these, you can opt into a variety of additional perks including an electric vehicle car scheme, share scheme, cycle-to-work programme, dental and optical cover, critical illness protection, and much more. Start making the most of your career and wellbeing with a range of benefits tailored for you.

Equal Opportunity Employer

We're committed to equal employment opportunity and provide application, interview and workplace adjustments and accommodations to all applicants. If you foresee any barriers, from the application process through to joining WTW, please email