Business Development Executive – Networking Solutions
Location: Base location - Caldicot, Wales
Department: Sales - Business Development
Reports To: Business Development Director
Salary: £40,000 - £50,000 base with OTE (depending on experience)
Role Overview
This is a growth role with real impact. As Business Development Executive, you'll work with markets that are increasingly dependent on resilient, high-performance connectivity – and where Westbase.io has clear competitive advantage. You'll build and manage a pipeline of net new opportunities across multiple industries alongside our network of channel partners, developing the kind of trusted relationships that convert to long-term revenue.
Working consultatively, you'll take time to understand the market and technology challenges that customers face – then position Westbase.io's solutions accordingly.
Who are Westbase.io
Westbase.io is a leading distributor of connectivity and networking solutions and services in the UK and Europe. Established in 1988, we help organisations stay Better Connected by combining field-proven technology with comprehensive partner services – from staging and deployment, through to ongoing support via our 24/7 NOC and technical support centre. We’re a specialised distributor serving the enterprise networking, 5G, fixed wireless access and private 5G markets.
Our approach puts partners and their customers first: we work with our partners to select the right vendor solutions and services for their needs, supporting through every phase of delivery.
The Role in Practice
Your primary focus is net new business. You'll identify the right opportunities, build relationships at the right levels – from IT directors and procurement leads to senior leadership – and navigate the sales cycle. You'll be the face of Westbase.io in the market, being visible at sector events, active in your network, and current on the trends, funding landscape, competitor activity, and technology developments.
Selling at Westbase.io is consultative. You'll work closely with our pre-sales and technical teams to deliver solutions that genuinely fit customer requirements – whether that's LAN/WAN infrastructure, Wi-Fi and switching, cloud networking, or security – and you'll bring those solutions to life through compelling presentations, proposals, and demonstrations tailored to each customer. You're not selling off a shelf; you're helping organisations build the right connectivity foundation for their staff, customers, and operational needs.
Commercially, you'll own your pipeline and forecast with accuracy. You will also collaborate across marketing, pre-sales, and delivery to ensure the customer experience is seamless from first conversation through to deployment.
What You'll Bring
You'll have a proven track record in business development within enterprise networking or IT infrastructure. You understand the technology – WAN/LAN, switching, routing, wireless, security, cloud networking – and you know how to translate capability into business outcomes for customers.
You're comfortable with complex, multi-stakeholder sales cycles and know how to build relationships at different levels of an organisation. You understand how these deal cycles work, and you use that knowledge to your advantage. Above all, you're self-motivated, commercially sharp, and focused on results.
Familiarity with our relevant vendor ecosystems (Ubiquiti, Ericsson/Cradlepoint, Ceragon, etc.) and vendor certifications would be an advantage. CRM experience, particularly with Netsuite, is also beneficial.
What We Offer
You'll have access to ongoing professional development and training, working with some of the most advanced networking technologies available in the market. You'll join a collaborative, high-performance team that backs each other to deliver – and that takes the work seriously. It's a fast-paced, focused environment where you can thrive and take real pride in what you deliver.
Our UK locations are Banbury and Caldicot and although this role is external, we would expect presence in one or both locations.