Social Media Executive & Content Creator Apprentice (Yorkshire Food Guide Limited)

We're looking for a Social Media Executive & Content Creator to join the team to support the delivery of brand storytelling, client video campaigns, social media management and drive growth of our audience across our social media platforms – mainly Instagram, Tik Tok and Facebook.

Role

  • Create and deliver on brand and engaging original content for our social media platforms including UGC, competitions, reels, video and stills.
  • Presenting/voiceover on reels when required.
  • Stay up to date with social algorithms and updates.
  • Completing monthly reporting, analysing insights and implementing any required changes.
  • Community management, ensuring our audience are engaged with and the social DM’s are monitored and answered.
  • Captions, packaging, scheduling and publishing social content across Facebook, Instagram, TikTok, X and Threads.
  • Creating and editing video content to fit each social platform.
  • Keep social media content calendar up to date to fit paid and unpaid. campaigns and overall content calendar.
  • Facebook, Instagram and/or TikTok Shop management.

Opportunities to:

  • Learn how to add content to YFG’s website, making sure it is SEO optimised.
  • Curating emails and learning the process.
  • Creating and sending ap push notifications.

Training

Estio apprenticeship training programmes are delivered virtually by our fully qualified and industry experienced training team. Using their expert knowledge, we’ve purposefully built our programmes around the real-world use of modern technology, so that the skills we create can be directly applied in the workplace.

Throughout the apprenticeship learners receive coaching, help and guidance from a dedicated team who are there to ensure they get the most from their work experience.

Successful completion of this apprenticeship gives you an accredited Level 3 Multi-Channel Marketer and Certified Digital Marketing Professional by DMI qualification, with training in how to:

  • Master the art of crafting compelling content tailored for diverse audiences and a variety of marketing channels, ensuring sensitivity and effectiveness in communication.
  • Analyse and integrate information from the multi-channel marketing landscape to inform and optimise both short-term tactics and long-term strategies.
  • Implement secure, innovative solutions using a broad spectrum of digital tools and platforms, ensuring seamless user experiences while achieving marketing objectives.
  • Conduct comprehensive reviews and analyses of multi-channel marketing activities, measuring success and providing actionable recommendations for enhancement.
  • Create and interpret insightful analytical dashboards utilising advanced digital tools, facilitating data-driven decision-making.
  • Strategically plan, execute, and manage comprehensive marketing campaigns across an array of digital and traditional media platforms.
  • Develop, understand, and apply marketing briefs and plans to ensure alignment with business objectives and brand consistency.
  • The role offers long term security and the opportunity to progress into a permanent position.
Apprenticeship Standard
Multi-channel marketer (level 3)
Training Provider
ESTIO TRAINING LIMITED
Working Week
Monday to Friday, 8.45am to 4.30pm, including an unpaid 45-minute lunch break each day.
Expected Duration
18 Months
Positions Available
1
Closing Date
Monday, 27th May 2024
Start Date
Monday, 3rd June 2024

Desired Skills

  • Communication skills
  • Attention to detail
  • Organisation skills
  • Written communication skills
  • Confident sharing ideas
  • Ability to multitask
  • Prioritise own workload
  • Content writing
  • Passion for social media
  • Skilled in creating UGC videos
  • Photo and video editing
  • Social media platforms

Qualifications

  • 5 GCSE's including English and Maths GCSE or equivalent, grade A*-C/9-4 or equivalent (Essential)

About the Employer

YORKSHIRE FOOD GUIDE LIMITED
Yorkshire Food Guide is an online directory of the best restaurants, events, exclusive offers and food and drink news from across the region - yorkshirefoodguide.co.uk. YFG has the largest targeted audience of food and drink lovers in the region, 350K+ across the website, social media, app and e-newsletter database. Working with prestigious clients across Yorkshire to showcase the top dining destinations.
Company
YORKSHIRE FOOD GUIDE LIMITED
Location
Ground Floor, Princes Exchange, Princes Square, Leeds, England
Employment Type
Advanced Apprenticeship
Salary
£12,000.00
Posted
Company
YORKSHIRE FOOD GUIDE LIMITED
Location
Ground Floor, Princes Exchange, Princes Square, Leeds, England
Employment Type
Advanced Apprenticeship
Salary
£12,000.00
Posted