Sales Consultant

Sales Consultant (AP Automation)

Hybrid – London, United Kingdom

Salary: £50,000 – £65,000 base

OTE: £90,000 – £95,000

Company

A European SaaS vendor specialising in accounts payable automation software. Their cloud-based platform helps finance teams streamline invoice processing, reduce manual work, and improve financial visibility. The solution integrates with leading ERP systems and is used by organisations across multiple industries.

The business is now expanding into the UK market, making this an exciting opportunity to be part of the rollout of a brand-new London office from the ground up. This role offers a clear pathway into senior leadership as the UK function scales.

Sales Consultant (AP Automation) - Role

• Hybrid Sales Consultant role combining outbound sales and technical product demonstrations
• 50% of time focused on outbound prospecting and pipeline generation
• 50% of time supporting channel partners with technical demonstrations of the software
• Working closely with finance leaders to demonstrate the value of accounts payable automation
• Targets structured across both prospecting activity and partner-supported deals
• Hybrid position based in London

Sales Consultant (AP Automation) - Responsibilities

• Generate new business opportunities through outbound prospecting (calls, email, and social outreach)
• Engage finance stakeholders to understand accounts payable processes and challenges
• Deliver product demonstrations to prospective customers
• Support channel partners during sales cycles with technical demonstrations
• Help partners position the software effectively during customer engagements
• Collaborate with internal teams to progress opportunities through the sales pipeline
• Maintain accurate pipeline and activity tracking in CRM systems
• Contribute to revenue targets through both direct and partner-led opportunities

Sales Consultant (AP Automation) - Experience

• Experience in SaaS sales, pre-sales, or sales consulting roles
• Comfortable generating new opportunities through outbound prospecting
• Experience delivering software demonstrations
• Strong communication skills with the ability to engage finance stakeholders
• Understanding of finance processes such as accounts payable or invoice processing is beneficial
• Experience working with channel partners or implementation partners is advantageous
• Fluent English required