Activation Manager

Job title: Activation Manager

Duration: 4 months

Role type: Full time

Location: Hybrid - Required onsite in London office 3 days a week

Start: ASAP

The Activation Manager plays a pivotal role, ensuring excellence in campaign activation by managing the operations of a specific segment of agency activities. This position requires close collaboration with the Activation Associate Director to meet business objectives and improve best practices. The manager oversees a team of both onshore and offshore activation specialists to deliver on clients' expectations.

Key responsibilities:

• Manages the entire lifecycle of campaign management for a portfolio of clients.
• Approves and launches campaigns, drives testing strategies, and provides strategic input for optimising outcomes.
• Engages in strategic planning and technical forecasting, with a focus on fulfilling client briefs and aiding in monetisation strategies.
• Acts as the primary liaison between various internal teams and ensures effective communication of campaign insights.
• Troubleshoots technical issues, facilitates complex problem resolution, and ensures accurate financial reporting.

Role requirements:

• Demonstrated experience in Advertising Operations, Programmatic Trading, or Campaign Management.
• Familiarity with multiple DSPs, and exposure to SSPs is advantageous.
• Strong understanding of online advertising, ad targeting, and optimisation metrics.
• Organised, with excellent time-management skills and attention to detail.
• Proficiency in Excel and analytical skills, with a data-driven approach.
• Ability to establish strong working relationships and communicate effectively across various levels of expertise.