Marketing Manager (City of London)

Are you a strategic marketer ready to take ownership of high-impact initiatives at a growing tech brand? We’re looking for a Marketing Manager to elevate our brand, drive demand, and position us as a leader in AI-powered IT Managed Services .

This is a hands-on role where you’ll own key marketing functions across brand, content, digital, social, and integrated campaigns . You'll work closely with leadership and sales to build measurable marketing programmes that convert.

Key Responsibilities

Campaigns & Demand Gen

• Plan and execute integrated campaigns to drive leads and revenue

• Align tightly with sales on goals, KPIs, and pipeline growth

• Leverage CRM and analytics tools to track, report, and optimise campaign performance

Brand & Positioning

• Shape and evolve the brand identity to align with our AI-led vision

• Ensure consistent messaging across all channels

• Partner with CRO to align brand with business strategy

Content & Thought Leadership

• Create compelling content (blogs, whitepapers, case studies, webinars, etc.)

• Own the editorial calendar and buyer journey alignment

• Activate campaigns via email, automation, and social media

• Use AI tools for personalisation, A/B testing, and performance insights

Digital & Website

• Own the website – content, SEO, UX, and analytics

• Drive improvements in organic traffic and conversion rates

Social & Campaign Execution

• Develop a strong LinkedIn presence and content rhythm

• Run targeted email and paid campaigns to drive qualified leads

Partner & Event Marketing

• Co-develop campaigns with partners like AWS, CyberArk, and Zscaler

• Plan and run joint events, webinars, and workshops

• Create co-branded assets and shared lead-gen activities

✅ About You

• Proven B2B marketing experience in tech, SaaS, or managed services

• Experience positioning complex solutions – ideally in AI, cyber, or IT services

• Strong copywriting, content strategy, and campaign execution skills

• Data-driven, with a test-and-learn mindset

• Able to collaborate cross-functionally and drive results independently