CUSTOMER ANALYTICS MANAGER BIRMINGHAM £45,000 – 55,000 Global leader in financial services going through a huge insight transformation. Take on a managing role where you help to lead an arm of company in providing detailed customer insights! THE COMPANY Financial service going through a digital transformation, gaining … You will work with one of their leading retail partners focussing on how to benefit and grow the external brand! THE ROLE As a Customer Analytics Manager your focus will be to aid the business in providing insights across customer and campaign analytics, specifically you will: Use SQL … and Python to understand and breakdown large sets of data to extract impactful insights on customer lifetime value, customer churn and retention Segment customers through data modelling and deep dive analysis, allowing for targeted marketing and a more personalised customer experience Provide insights to senior more »
Birmingham, West Midlands, United Kingdom Hybrid / WFH Options
Oscar Associates (UK) Limited
Desirables Microservices Umbraco Azure CI/CD The Company This company have demonstrated their brilliance since they first started with an incredibly high clientretention rate. They work on projects with leading banks as well as private sector companies such as the NHS. They also work closely with more »
Birmingham, West Midlands, United Kingdom Hybrid / WFH Options
Intellect UK Group Limited
GDPR and the CAN-SPAM Act. Key Responsibilities: Develop and optimise valuable content for communications. Leverage user behaviour data to personalise strategies and maximise customer retention. Collaborate with the Paid Media Specialist to grow lead acquisition and subscriber base. Ensure targeted and accurate database segmentation. Implement a testing strategy … email marketing success and identify performance opportunities. Make data-driven decisions to deliver personalised content at key customer journey points. Develop a clientretention strategy to increase customer lifetime value (CLTV). Review and shape the future communication strategy and CRM platform. Experience: Strong understanding of … CRM systems and customer engagement. Experience with WYSIWYG editors, marketing automation, and database segmentation. Basic HTML knowledge. Proficiency with web analytics tools (e.g., Google Analytics). Advanced Excel skills and data-driven insight capability. Experience with A/B testing and digital marketing. Organised, flexible, and capable of managing more »