Digital Customer Strategy & Data Manager
- Hiring Organisation
- Yorkshire Water
- Location
- Bradford, UK
- Employment Type
- Full-time
covering web, app, automation, CRM, telephony, proactive notifications, education, and self service capabilities. Champion proactive management and investment decisions for digital platforms, including telephony, CMS, CRM, and integration layers, avoiding technology-driven decisions without customer perspective. Use customer and operational data, analytics, journey insights, benchmarking and research to inform strategic … audiences. It would be beneficial if you have the following Experience in utilities, regulated environments or large-scale service organisations. Understanding of accessibility standards, CMS management, SEO and web optimisation challenges (as highlighted in current capability gaps). Experience of working across multiple platforms including CRM, billing systems, digital self ...