Permanent Customer Journey Map Jobs in the East of England

1 of 1 Permanent Customer Journey Map Jobs in the East of England

Global Product Application Specialist

Peterborough, Cambridgeshire, United Kingdom
Caterpillar Financial Services Corporation
a Global Product Application Specialist to develop a deep understanding of our customers' and dealers' needs and challenges related to the electrification of heavy equipment using 'Voice of Customer' (VOC) research methods collaborating closely with the Product Groups. This is a highly collaborative role where you will engage with multiple stakeholders across the organisation to align marketing strategies … What you will do: Create educational and persuasive materials such as videos, guides, and training sessions to facilitate understanding and adoption of new services. Monitor and evaluate dealer & customer feedback and usage to assess the effectiveness of strategies and materials. Gather local customer success stories from dealerships to educate and inspire other dealers. Help craft core … NPI electrification and sustainability marketing messages. Work with dealers and customers on process and mechanism to track client experience and design customer journey. Lead global customer product and functional requirements' development in support of New Product Introduction (NPI) programs. Develop deep customer site level knowledge regarding their needs, challenges and solutions as they progress More ❯
Employment Type: Permanent
Salary: GBP Annual
Posted: