Head of Programmatic
- Hiring Organisation
- Footballco
- Location
- City of London, London, United Kingdom
yield management including floors, pricing strategies, partner prioritization and auction optimization to maximize overall revenue Develop and evolve monetization strategies across YouTube, Meta, TikTok, Snapchat and emerging social/video platforms Identify and grow new monetization opportunities through content syndication, licensing, distribution partnerships and platform revenue share programs Own relationships ...