Paid Specialist | Folkestone, Kent | Full-Time | Permanent
Folkestone, England, United Kingdom
Hybrid / WFH Options
Hybrid / WFH Options
Sleeping Giant Media
Job Description Location: Top Floor, The Civic Centre, Castle Hill Avenue, Sleeping Giant Media is a multi-award-winning digital marketing agency with clients across the UK and Europe. We’re looking for an experienced Paid Specialist to join our team. We champion diversity and flexibility, and we value the unique contributions of every team member. If you’re excited … about tackling fresh challenges and growing your skills, we’d love to hear from you. About The Role THE ROLE Develop and execute paid media strategies aligned with client objectives across multiple platforms, including Google Ads, Microsoft Advertising, Meta Ads, and LinkedIn Ads. Monitor and optimise campaigns for key performance indicators such as ROAS and CPA. Conduct audience research, keyword … analysis, and A/B testing to refine targeting and messaging. Manage campaign budgets efficiently to maximise return on investment. Lead collaboration with Account Management, SEO and Data Teams to ensure integrated strategies. Stay ahead of industry trends, implementing new tools, automation, and AI-driven strategies. Provide expert insights and recommendations to improve client performance and contribute to business growth. More ❯
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