2 of 2 Permanent Marketing Technology Jobs in Glasgow

outcomes such as top-of-funnel cross-buying demand, placement performance, and push and email performance. Responsible for the strategy and product ownership of proactive communications capabilities in app (MarTech), including push and email capabilities. Serving as the relationship lead for CDAO BX, Marketing, and CLCM. Purpose of the role To manage and drive the innovation strategy to meet … edge. Accountabilities Executing market research to understand customer needs, pain points, and emerging trends, supporting profitability analysis, market sizing, and identifying opportunities for diversification. Collaborating with stakeholders across departments—marketing, sales, technology, engineering, design—to generate innovative product ideas and prototypes aligned with customer needs and strategic goals. Developing concepts and specifications that define features, functionalities, target markets … launch. Monitoring market trends and analyzing feedback from prototypes, user testing, and beta programs to refine products before launch. Managing comprehensive launch plans and technical deployments, establishing rollout timelines, marketing strategies, training, and communication channels. Monitoring key metrics such as adoption rates, usage patterns, customer satisfaction, and revenue to assess performance against goals. Director Expectations Managing a business function More ❯

outcomes such as top-of-funnel cross-buying demand, placement performance, and push and email performance. Responsible for the strategy and product ownership of proactive communications capabilities in app (MarTech), including push and email capabilities. Serving as the relationship lead for CDAO BX, Marketing, and CLCM. Purpose of the role To manage and drive the innovation strategy to meet … edge. Accountabilities Executing market research to understand customer needs, pain points, and emerging trends, supporting profitability analysis, market sizing, and identifying opportunities for diversification. Collaborating with stakeholders across departments-marketing, sales, technology, engineering, design-to generate innovative product ideas and prototypes aligned with customer needs and strategic goals. Developing concepts and specifications that define features, functionalities, target markets … launch. Monitoring market trends and analyzing feedback from prototypes, user testing, and beta programs to refine products before launch. Managing comprehensive launch plans and technical deployments, establishing rollout timelines, marketing strategies, training, and communication channels. Monitoring key metrics such as adoption rates, usage patterns, customer satisfaction, and revenue to assess performance against goals. Director Expectations Managing a business function More ❯