2 of 2 Permanent Google Analytics Jobs in Lanarkshire

of Paid Media. This is a key strategic role with hands-on responsibility for campaign planning, execution, optimization, and reporting. Key Responsibilities: Lead and manage paid search campaigns across Google Ads, Microsoft Ads (Bing), Meta (Facebook & Instagram), and Pinterest. Plan, execute, and optimize PPC strategies to achieve ROAS, CPA, and lead generation goals. Conduct keyword research, audience targeting, and … competitive analysis. Create compelling ad copy and creative briefs that drive engagement and conversions. Monitor and analyze campaign performance using tools like Google Analytics, Ads Manager, and third-party reporting platforms. A/B test ad variations, landing pages, and targeting strategies. Provide regular performance reports and strategic insights to stakeholders. Stay up to date on digital advertising … trends, algorithm changes, and platform updates. Requirements: 3+ years of experience in PPC campaign management. Proven track record of success across Google Ads, Microsoft Ads, Meta, and Pinterest. Strong analytical skills and proficiency with Google Analytics, Google Tag Manager, and reporting dashboards. Experience managing large budgets and scaling campaigns profitably. Ability to write compelling ad copy More ❯

/Glasgow (on site 2 days a week) Salary: £34,000 - £38,000 (+ excellent benefits including 28% pension contributions) Skills: Data Insights, Data Visualisation (Tableau, Power BI), SQL, Google or Adobe Analytics Are you passionate about using data to improve customer journeys? Do you enjoy translating complex behavioural insights into clear, actionable strategies? If so, this could … support data-led decision making. What we're looking for: Strong experience analysing relational databases and performing data mining, using SQL, Python, R or similar. Solid background in digital analytics tools such as Google Analytics or Adobe Analytics. Excellent data visualisation skills using Power BI, Tableau or similar platforms. A strong communicator who can turn data into More ❯