Customer Insights Analyst
Glasgow, Lanarkshire, Scotland, United Kingdom
Data Careers
team focused on enhancing customer experience across digital and contact centre channels. You'll work at the intersection of data, technology, and customer experience-uncovering trends, identifying opportunities for service improvement, and shaping how customers engage with products and services. What you'll be doing: Analyse customer journey data from websites, mobile apps, and call centre platforms to identify … key pain points, behaviour patterns, and service trends. Combine and interrogate data from multiple sources to provide a holistic view of customer engagement and interaction. Create and maintain dashboards and reporting suites using tools such as Power BI, Tableau, or similar. Collaborate with digital, CRM, and service design teams to feed insights into service personalisation, campaign … targeting, and ongoing customer experience improvements. Work with external service delivery partners to define customer data requirements and support continuous optimisation efforts. Apply A/B testing and experimentation techniques to support data-led decision making. What we're looking for: Strong experience analysing relational databases and performing data mining, using SQL, Python, R or similar. Solid background in More ❯
Employment Type: Permanent
Salary: £35,000
Posted: