accurate, on-brand, and SEO-friendly Collaborates with internal teams to deliver digital campaigns and support brand activity Supports the day-to-day management of social media channels (Instagram, TikTok, Facebook) to drive site traffic and engagement Works alongside the Ads and CRM Managers to enhance audience targeting and lifecycle marketing Analyses website performance and customer behaviour using tools like More ❯
listings, SEO, pricing, keyword performance, product variations, review management, suppression resolution, and onboarding new products. Collaborate with the Brand team to develop and maintain brand stores, A+ Content, and TikTok Ads. Generate regular reports on sales performance, stock levels, promotional opportunities, and new product development (NPD) effectiveness. Manage trademark registration and enforcement to prevent unauthorised third-party sellers. Participate in More ❯
Manchester, Lancashire, England, United Kingdom Hybrid / WFH Options
air-recruitment
in conversions and performance. They’re looking for a Paid Media Specialist to own end-to-end paid media strategy and performance across Google, Meta, and (ideally) Microsoft/TikTok - joining the dots between channel plans, creative, data, and business outcomes. You’ll be a day-to-day strategic lead for clients, a quality bar-setter for the team, and … and pipeline goals. Lead quarterly/annual planning, pacing, and performance governance. Architect/manage advanced campaigns across Google Ads (Search, PMax, Shopping, YouTube) and Meta; Microsoft Ads and TikTok preferred. Drive incremental growth via audience design, feed optimisation, creative testing, and automation (rules/scripts). Implement robust measurement: GA4, Consent Mode v2, enhanced conversions, offline/CRM, server More ❯
