Head of Omnichannel Activation
- Hiring Organisation
- Havas Media
- Location
- London, UK
- Employment Type
- Full-time
future of the agency's activation offering. Key ResponsibilitiesActivation Leadership Lead the agency's activation function across paid search, paid social, programmatic, ABM, content syndication, CTV, digital audio, DOOH, and emerging media channels. Establish and continuously evolve activation best practices, governance, quality standards, and operational processes. Ensure … working knowledge across leading media and marketing technology platforms, including: Google Ads, Microsoft Ads LinkedIn, Meta, Reddit Demand-side platforms (StackAdapt and other DSPs) Content Syndication platforms ABM platforms including 6sense and ZoomInfo Google Analytics 4, Google Tag Manager, Looker Studio, and measurement frameworksProvide leadership on: Campaign ...