1 to 25 of 63 Permanent Customer Segmentation Jobs in London

Harmsworth Media (the I Paper and the New Scientist). You will define and maintain reports to track key performance indicators (KPIs), build advanced customer segmentation models, and leverage predictive analytics to enhance business decision-making. Main Responsibilities Lead data analysis initiatives across the subscriber lifecycle, from acquisition … to retention and lifetime value. Define and maintain reports to track KPIs, providing actionable insights to stakeholders across the business. Develop, improve, and maintain customer segmentation models to provide deep insights into the subscription base and inform Product/Marketing strategies. Utilise predictive analytics and retention modelling to … forecast churn risk and customer behaviour, leveraging data science techniques. Collaborate with cross-functional teams , including marketing, finance, and product, to ensure data-driven decision-making aligns with business objectives. Deliver actionable recommendations to optimise marketing spend, customer acquisition, and retention strategies. Person Specification 6+ years of experience More ❯

Job ID: Ring of Security Limited (UK) Overview: Blink, a smart home security brand within Amazon Devices, is seeking a data-driven and customer-obsessed Digital/Lifecycle Marketing Manager to lead and execute innovative marketing campaigns in the EUK region. In this pivotal role, you will be responsible … growth through digital marketing, with a strong focus on email marketing, promotions, subscriptions, and managing performance-based campaigns. You will have ownership of the customer lifecycle, from activation to retention, leveraging paid marketing channels and optimizing subscription-driven initiatives. As part of the Blink/Ring marketing team, this … role will work cross-functionally with product, business development, creative, and engineering teams to develop, execute, and scale campaigns that drive customer engagement, acquisition, and revenue. This is an exciting opportunity to own high-impact marketing programs and shape Blink's digital marketing strategy in the EUK market. Key More ❯

capabilities by hiring a Senior Data Scientist within its loyalty scheme department. The Opportunity You will be working on various projects across loyalty, including customer segmentation, customer retention, customer profiling, and customer marketing to help them leverage their data to increase customer sign-up. More ❯

We are seeking a highly motivated and experienced CRM/Email and Loyalty Lead to join our dynamic marketing team. This role involves managing customer relationship management (CRM) strategies, email marketing campaigns, and loyalty programs to enhance customer engagement, retention, and overall brand experience. The ideal candidate will … be results-driven, with a strong understanding of CRM tools, data analysis, and customer-centric marketing. Key Responsibilities : CRM Management : Develop and execute CRM strategies to enhance customer engagement, increase retention, and drive long-term loyalty. Segment and target customer groups based on behaviour, preferences, and demographics. … analyse results, and optimize future campaigns based on data-driven insights. Loyalty Programs : Plan, implement, and oversee the company’s loyalty programs to increase customer retention and drive repeat business. Monitor and assess the success of loyalty initiatives, making recommendations for improvement. Coordinate with cross-functional teams to ensure More ❯

We are looking for a CRM Director to be the senior leader within DEPT. Customer Relationship Management (CRM) is an essential aspect of any successful business. A CRM Director plays a crucial role in ensuring that a company's customers are satisfied and retained. However, with new technologies and … trends, the job of a CRM Director has become more complex. JOB PURPOSE The CRM Director is responsible for developing and implementing DEPT's customer relationship management strategies to increase customer satisfaction and loyalty. The CRM Director role requires a deep understanding of customer behaviour, data analysis … CRM Director manages a team of professionals to ensure that all initiatives are executed effectively, efficiently, and within budget. KEY RESPONSIBILITIES Develop and implement customer relationship management strategies to drive new customer acquisition, customer retention and loyalty; Develop and maintain customer data management systems to improve More ❯

and insurance, they now work with a broad mix of sectors including geolocation and manufacturing. Their consultancy-style model combines investigative analytics, predictive modelling, segmentation, and advanced BI solutions. Key areas of focus include Business Intelligence, CRM & Customer Engagement, and Advanced Analytics. THE ROLE: This is an exciting … hands-on analytics role that balances technical delivery and client engagement. You'll contribute to both standard and emerging analytics streams, particularly focusing on customer behaviour and location-based intelligence. Roles and Responsibilities: Build and deploy predictive models, with a focus on clustering and churn analysis Conduct customer segmentation and map customer journeys Deliver analytics across two core streams: Campaign performance and customer segmentation Geolocation and geospatial analytics Develop end-to-end solutions using SQL and Python Create and deliver data visualisations and dashboards using Power BI Work directly with clients to translate More ❯

loyalty proposition, program and plan delivering at least 3% incremental LFL growth year in year through a best in class program creating a rich customer experience that creates industry leadingcustomer loyalty and retention driving life time value and sustainable top line and bottom line growth for business. You will … to revenue and EBITDA growth as the single biggest LFL contributor effective reporting of KPIs to measure the effectiveness of loyalty & CRM initatives and customer & commercial performance including incremental revenue and profit CRM & Loyalty Development Roadmap define customer back the 3 year prioritised CRM and loyalty roadmap, assess … our platforms (cdxp, personalisation, loyalty engine) ensuring it is effectively set up and utilised across the business, identify opportunities for system automations and optimisation customer insight into action be on the pulse of future trends in the industry and networked with specialist in this space to bring leading edge More ❯

loyalty proposition, program and plan delivering at least 3% incremental LFL growth year in year through a best in class program creating a rich customer experience that creates industry leadingcustomer loyalty and retention driving life time value and sustainable top line and bottom line growth for business. You will … to revenue and EBITDA growth as the single biggest LFL contributor effective reporting of KPIs to measure the effectiveness of loyalty & CRM initatives and customer & commercial performance including incremental revenue and profit CRM & Loyalty Development Roadmap define customer back the 3 year prioritised CRM and loyalty roadmap, assess … our platforms (cdxp, personalisation, loyalty engine) ensuring it is effectively set up and utilised across the business, identify opportunities for system automations and optimisation customer insight into action be on the pulse of future trends in the industry and networked with specialist in this space to bring leading edge More ❯

Manager Contract Type: Permanent Hours: Full Time DESCRIPTION Overview: Blink, a smart home security brand within Amazon Devices, is seeking a data-driven and customer-obsessed Digital/Lifecycle Marketing Manager to lead and execute innovative marketing campaigns in the EUK region. In this pivotal role, you will be … growth through digital marketing, with a strong focus on email marketing, promotions, subscriptions, and managing performance-based campaigns. You will have ownership of the customer lifecycle, from activation to retention, leveraging paid marketing channels and optimizing subscription-driven initiatives. As part of the Blink/Ring marketing team, this … role will work cross-functionally with product, business development, creative, and engineering teams to develop, execute, and scale campaigns that drive customer engagement, acquisition, and revenue. This is an exciting opportunity to own high-impact marketing programs and shape Blink's digital marketing strategy in the EUK market. Key More ❯

impressive period of growth. They are looking for a Senior CRM Manager to join the team, reporting into the Head of CRM to drive customer initiatives at a pivotal period of growth business. It is essential that this hire be a hands-on technical CRM expert. The successful candidate … will be responsible for delivering data-driven strategies to enhance customer engagement, retention, and loyalty. They will drive customer communications across email, SMS and push. The role: Ownership of the customer database Implementing a test and learn approach to CRM to strengthen customer relationships Enhancing the … customer journey by delivering data led customer campaigns and optimising them throughout the customer lifecycle Segment customers effectively using data and insights to personalise customer comms Analyst CRM performance and report back the results to the Head of CRM and wider business Analyse customer behaviour More ❯

through Google Ads, Microsoft Ads, and other paid search channels. You'll optimise Shopping, Performance Max, and Search campaigns, leveraging AI-driven automation, audience segmentation, and first-party data strategies to maximise ROAS and revenue growth. This role is perfect for someone who thrives in data-driven performance marketing … understands eCommerce customer behaviour, and knows how to optimise product feeds, landing pages, and conversion funnels. Responsibilities Global budget management of £7M+ with delivery against performance targets Plan, launch, and optimise Google Search, Shopping, Performance Max, Demand Gen and Microsoft Ads campaigns Manage and refine product feed optimisation for … Google Merchant Center Leverage Smart Bidding, Audience Targeting, and AI-driven automation to scale efficiently Implement remarketing and customer segmentation strategies using first-party data Conduct A/B testing on ad copy, product images, and bidding strategies Monitor eCommerce KPIs (ROAS, AOV, CVR, CPA, CTR, LTV, etc. More ❯

our growing community of buyers and sellers. The Mission We're seeking a commercially minded, data-driven CRM Manager to own and optimise the customer lifecycle across both our platforms. You'll be responsible for building and executing CRM strategies that drive user activation, retention , and engagement, guiding customers … Watch Collecting, supporting both seller and buyer journeys. Design and implement personalised onboarding, reactivation, and retention campaigns to drive conversion and lifetime value. Own customer journey mapping and segmentation strategies to identify and act on opportunities across the funnel. Collaborate with product and development teams to integrate CRM … and analytics to drive decisions, test hypotheses, and optimise campaign performance. Adopt AI tools where applicable to help deliver more personalised, predictive, and automated customer experiences. Be the internal customer advocate, championing customer needs and behaviours in decision-making processes. Manage and mentor an Email Specialist, ensuring More ❯

300+ retail stores, this is your chance to join an exciting team. As Principal Data Scientist, you’ll lead the data science function, supporting customer understanding, marketing effectiveness, and personalisation. From optimising campaign performance to driving loyalty and segmentation strategies, you’ll help put data at the heart … of every customer interaction. The Role: Lead, mentor, and grow a team of Data Scientists and Analysts focused on customer and marketing use cases. Build and deploy models that support personalisation, customer segmentation, lifetime value prediction, churn prevention, and marketing attribution. Partner closely with CRM, Digital … Marketing, and eCommerce teams to deliver data-driven improvements across the customer journey. Leverage advanced analytics to understand customer behaviour and optimise marketing spend and engagement. Ensure data quality and scalable infrastructure for marketing and customer data. Drive innovation by staying ahead of AI/ML trends More ❯

300+ retail stores, this is your chance to join an exciting team. As Principal Data Scientist, you’ll lead the data science function, supporting customer understanding, marketing effectiveness, and personalisation. From optimising campaign performance to driving loyalty and segmentation strategies, you’ll help put data at the heart … of every customer interaction. The Role: Lead, mentor, and grow a team of Data Scientists and Analysts focused on customer and marketing use cases. Build and deploy models that support personalisation, customer segmentation, lifetime value prediction, churn prevention, and marketing attribution. Partner closely with CRM, Digital … Marketing, and eCommerce teams to deliver data-driven improvements across the customer journey. Leverage advanced analytics to understand customer behaviour and optimise marketing spend and engagement. Ensure data quality and scalable infrastructure for marketing and customer data. Drive innovation by staying ahead of AI/ML trends More ❯

annually, based on experience and qualifications. About the job: We are seeking a highly skilled Data Scientist with expertise in CRM and customer behavior analysis to join our newly founded CRM Data Science team. You will play a crucial role in analyzing customer behavior on our gambling platforms … providing insights and building features that will drive our business strategies and enhance customer engagement. We are building a new real-time CRM platform, and this is a great chance to have a profound impact on the project. Key Responsibilities: Analyze large datasets to uncover patterns and insights related … to customer behavior. Develop predictive models to forecast customer activities and trends. Collaborate with cross-functional teams to implement data-driven strategies. Define and track key performance indicators (KPIs). Utilize machine learning techniques to optimize CRM strategies, especially related to automated campaign optimization. Communicate findings and recommendations More ❯

a critical function at Allica, sitting at the intersection of marketing, product, sales, and data. Our team is responsible for driving sustainable and scalable customer acquisition, engagement, and retention-ensuring our banking solutions reach and resonate with the right SMEs at the right time. Growth is both a science … and an art. We blend commercial strategy with deep customer understanding, leveraging data to uncover new opportunities while ensuring every touchpoint aligns with Allica's mission to empower established SMEs with the banking they deserve. Role Description We're looking for a Senior Growth Analyst to support the Growth … Manager in shaping and optimising our acquisition strategy. In this role, you'll be at the heart of our customer acquisition efforts analysing data, optimizing channels, and uncovering insights that drive real impact. Working closely with cross-functional teams, you'll translate complex data into clear, compelling recommendations that More ❯

and media management, and oversee measurement and continuous improvement. Conceive and propose marketing strategies and concepts, considering country differences. Guide the brand team on customer insights, country nuances, and streamlining marketing objectives for successful delivery. Balance analytical and creative skills to generate big ideas that drive awareness and purchase … intent. Manage online and offline marketing, make data-driven decisions, and influence stakeholders. Understand customer dynamics, segmentation, and the online advertising landscape. Operate at strategic levels, generating growth ideas while addressing business challenges. A day in the life Own the strategic briefing process for campaigns across Fire TV … Tablets, and Kindle, collaborating with PL Brand Managers. Champion the EU customer by commissioning and reviewing relevant research. Understand target customers, products, trends, and opportunities. Create and present high-quality reports to senior leadership. Interpret and leverage insights from measurement systems for marketing effectiveness. Develop cooperative marketing programs with More ❯

love to hear from you. We're looking for a marketing professional to help ensure our CRM is best-in-class. With experience of customer-centric, data-led strategy, you will champion the continuous improvement of our CRM capability across channels, including mobile and web applications. You'll be … service scales. What you'll be doing Being hands on with our tools, building and implementing acquisition, in-life and retention programmes across multiple customer touch points to deliver value for customers and the business Acting as the CRM voice in our Utrack team, leading the development and implementation … improvements Championing the continuous improvement of CRM, through application of our tools and data What we're looking for Owning and delivering multi-channel customer contact/CRM strategies, ideally involving mobile app, push, and email. Using Customer Engagement Platform (Braze) and Customer Data Platform (HighTouch), to More ❯

confident decisions when it matters most. Wood Mackenzie Brand Video Wood Mackenzie Values Inclusive - we succeed together Trusting - we choose to trust each other Customer committed - we put customers at the heart of our decisions Future Focused - we accelerate change Curious - we turn knowledge into action Wood Mackenzie is … will focus on delivering product marketing tools and product positioning for a group of products. A core part of this role is creating compelling customer stories driven by customer insight. Aligned with our sales methodologies and priorities, you will deliver sales enablement tools and work with marketing colleagues … to define and deliver the marketing strategy for the assigned market portfolio. Main Responsibilities Customer perspective Use insights across markets, clients, competitors and prospects to formulate value-driven customer propositions, product use cases and feedback on what resonates. Target market and buyer persona definition In conjunction with product More ❯

Head of Customer Analytics London (2 days per week) Up to £120,000 Harnham is working with a huge networking site to find a Head of Customer Analytics, setting up the function and leading the team to find out who is using the website and how. The Role … This hands on role involves leading a team of three to work on customer data, tracking user journeys and understanding how best to keep users coming back for more. Owning customer segmentation, lifetime value modelling, and attribution Partnering with teams across the company to guide data driven … decisions Building and maintaining dashboards and reports to track customer behaviour and key metrics Leading and growing the customer analytics function To find out more about this opportunity, please send your CV to roshnibaillie@harnham.com or via the Apply link on this page. More ❯

for developing data solutions for our clients using Power BI and other relevant data and reporting technologies. Developing internal business analytics on product usage, customer segmentation, feedback analysis, product performance, and customer sentiment. Exploring new and existing frameworks/techniques for maximising product value from existing datasets More ❯

foundations in a cloud-based data environment. You’ll be key in interrogating data, building dashboards, and delivering impactful insights that inform trading, marketing, customer decisions and wider business strategy. The Company: A disruptive and unique retailer looking to bolster its data team with a multi-faceted and multi … well as working towards empowering various stakeholders in leveraging data to drive business impact through fostering a self-serve culture, driving value and optimal customer experience both in store and online through ecommerce channels. Strong technical skills in SQL, data visualisation tools and ideally Python for more advanced analysis … but most importantly, the ability to add commercial value through data analysis. What You’ll Be Doing: • Analyse business performance and customer engagement, identify trends and deliver actionable insights • Design and build automated reporting and dashboards using Tableau (or similar BI tools) • Collaborate with Marketing, e-commerce, and Buying More ❯

The Global Products & Analytics team within the commercial data and technology group (Digital Fuel) is driving a fundamental transformation building new, advanced capabilities in customer segmentation, omnichannel measurement, campaign measurement, channel and data orchestration, marketing decision engines, and much more. This role will be accountable for identifying opportunities … strategy, and corresponding roadmap for global content platforms and processes to support the organization's omnichannel ambitions. They will need to balance business and customer needs while simultaneously improving the operational efficiency and effectiveness of the product teams to deliver best-in-class content platforms to support and modernize … In this role you will Lead team in developing a strategy and roadmap, aligned to a clear North-star metric, KPIs, and OKRs, balancing customer and business needs, which should be defensible to stakeholders and yourself Meet your objectives by focusing on data-driven decision making and customer More ❯

The Global Products & Analytics team within the commercial data and technology group (Digital Fuel) is driving a fundamental transformation building new, advanced capabilities in customer segmentation, omnichannel measurement, campaign measurement, channel and data orchestration, marketing decision engines, and much more. This role will be accountable for identifying opportunities … strategy, and corresponding roadmap for AI content generation and processes to support the organization's omnichannel ambitions. They will need to balance business and customer needs while simultaneously improving the operational efficiency and effectiveness of the product team to deliver a best-in-class content generation platform to support … In this role you will Lead team in developing a strategy and roadmap, aligned to a clear North-star metric, KPIs, and OKRs, balancing customer and business needs, which should be defensible to stakeholders and yourself Meet your objectives by focusing on data-driven decision making and customer More ❯

sector. You will be responsible for developing and executing comprehensive product marketing strategies to position our solutions as industry-leading, drive demand, and ensure customer satisfaction. Responsibilities Product Strategy: Collaborate with the product management team to shape product strategies and roadmaps, ensuring alignment with market needs and customer demands. Market Analysis: Conduct in-depth market research, competitive analysis, and customer segmentation to identify key opportunities and threats. Use data-driven insights to inform product decisions. Go-to-Market Strategy: Develop and execute go-to-market plans for new product launches and feature updates, including messaging … and customers. Demand Generation Partnership: Collaborate with the demand generation team to create and execute marketing campaigns that drive qualified leads and revenue growth. Customer Advocacy: Foster relationships with satisfied customers and turn them into advocates who can provide testimonials, references, and case studies. Analytics and Measurement: Establish key More ❯