1 to 25 of 64 Permanent Customer Segmentation Jobs in London

the role will provide deep analysis (e.g. retention rates, channel performance etc.) and insights to optimise sales and marketing efforts. This role requires a strong understanding of data analytics, customer segmentation, and business intelligence tools, such as Salesforce and Tableau/Power BI. The Responsibilities Data Management & Reporting: Collect, QC, and structure CRM data from various sources, ensuring … Create automated dashboards and reports using BI tools (e.g., Tableau, Power BI) to present insights and campaign attribution. Partner with internal teams to embed measurement thinking into every campaign. Customer Segmentation & Analysis: Analyse customer demographics, behaviours, and purchasing patterns to identify key segments and improve targeting and personalisation. Initiate sales opportunities/leads by navigating accounts and … leads, collaborating with marketing and sales as appropriate, and ensuring that data collection across various forms and touch points are optimised for lead generation. Perform statistical analyses to measure segmentation effectiveness. Campaign Optimisation & Insights: Analyse the performance of marketing campaigns and sales efforts across customer segments, including creating KPIs around new data and added/created leads. Provide More ❯

of Ecommerce & Digital Position Overview : We are seeking a highly motivated and experienced CRM/Email and Loyalty Lead to join our dynamic marketing team. This role involves managing customer relationship management (CRM) strategies, email marketing campaigns, and loyalty programs to enhance customer engagement, retention, and overall brand experience. The ideal candidate will be results-driven, with a … strong understanding of CRM tools, data analysis, and customer-centric marketing. Key Responsibilities : CRM Management : Develop and execute CRM strategies to enhance customer engagement, increase retention, and drive long-term loyalty. Segment and target customer groups based on behaviour, preferences, and demographics. Manage and optimize CRM software and platforms to ensure seamless integration with marketing activities. Monitor … nurture leads. Track performance metrics, analyse results, and optimize future campaigns based on data-driven insights. Loyalty Programs : Plan, implement, and oversee the company’s loyalty programs to increase customer retention and drive repeat business. Monitor and assess the success of loyalty initiatives, making recommendations for improvement. Coordinate with cross-functional teams to ensure loyalty initiatives align with overall More ❯

of Ecommerce & Digital Position Overview : We are seeking a highly motivated and experienced CRM/Email and Loyalty Lead to join our dynamic marketing team. This role involves managing customer relationship management (CRM) strategies, email marketing campaigns, and loyalty programs to enhance customer engagement, retention, and overall brand experience. The ideal candidate will be results-driven, with a … strong understanding of CRM tools, data analysis, and customer-centric marketing. Key Responsibilities : CRM Management : Develop and execute CRM strategies to enhance customer engagement, increase retention, and drive long-term loyalty. Segment and target customer groups based on behaviour, preferences, and demographics. Manage and optimize CRM software and platforms to ensure seamless integration with marketing activities. Monitor … nurture leads. Track performance metrics, analyse results, and optimize future campaigns based on data-driven insights. Loyalty Programs : Plan, implement, and oversee the company’s loyalty programs to increase customer retention and drive repeat business. Monitor and assess the success of loyalty initiatives, making recommendations for improvement. Coordinate with cross-functional teams to ensure loyalty initiatives align with overall More ❯

we're not done. We're on the road to a net zero future, and thanks to our partnership with ESB, we're well on the way. We're customer-centric, tech-led, and passionate about sustainability. We want to do the best we can for our customers, each other, and our planet, so we've created a workplace … supportive, and offers the opportunity for growth. As a company, we live by six core values that guide everything we do: Clear Honest Ambitious Inquisitive Caring Sustainable The Role Customer Experience Analystat SO ENERGY Reporting into our Head of Customer Experience, Sarah Ball, we're looking for a Customer Experience Analyst to join the team. We're … looking for a commercially focused CX Analyst to join our Customer Operations function. This role is embedded within the Customer Contact Centre and wider Customer Operations team and plays a crucial part in using data to identify trends, support operational improvement, and deliver better outcomes for our customers and frontline teams. This role suits someone who thrives More ❯

Business Analyst, Account Health Support (AHS) Job ID: Amazon Asia-Pacific Holdings Private Limited As we strive to be Earth's most customer-centric company, Amazon has reinvented how hundreds of millions of people shop online - providing customers with the opportunity to find and discover virtually anything they want to buy and providing millions of sellers with a platform … with high opportunity for impact for those willing to roll up their sleeves and dive deep to achieve results. Key job responsibilities - Work with team leadership to understand the customer needs and concerns as well as define solutions. - Translate basic business problem statements into analysis requirements. Work with internal customers to define best output based on expressed stakeholder needs. … making business recommendations and influencing stakeholders - Experience with SQL - Experience with data visualization using Tableau, Quicksight, or similar tools PREFERRED QUALIFICATIONS - Experience in business or financial analysis - Experience in customer segmentation, customer behavior analysis, conjoint/trade-off modeling - Bachelor's degree or equivalent Our inclusive culture empowers Amazonians to deliver the best results for our customers. More ❯

converting traffic to our site through Google Ads, Microsoft Ads, and other paid search channels. You'll optimise Shopping, Performance Max, and Search campaigns, leveraging AI-driven automation, audience segmentation, and first-party data strategies to maximise ROAS and revenue growth. This role is perfect for someone who thrives in data-driven performance marketing, understands eCommerce customer behaviour … and Microsoft Ads campaigns Manage and refine product feed optimisation for Google Merchant Center Leverage Smart Bidding, Audience Targeting, and AI-driven automation to scale efficiently Implement remarketing and customer segmentation strategies using first-party data Conduct A/B testing on ad copy, product images, and bidding strategies Monitor eCommerce KPIs (ROAS, AOV, CVR, CPA, CTR, LTV … analyse data, track attribution, and optimise for incremental revenue growth Solid understanding of attribution models and MMM tools e.g. Fospha Knowledge of first-party data strategies, remarketing lists and customer segmentation Strong understanding of privacy-first advertising (GA4, server-side tracking, GDPR, CCPA) Excellent skills in A/B testing ad creatives, landing pages, and bid strategies Exceptional More ❯

nurture, retain, and re-engage our growing community of buyers and sellers. The Mission We're seeking a commercially minded, data-driven CRM Manager to own and optimise the customer lifecycle across both our platforms. You'll be responsible for building and executing CRM strategies that drive user activation, retention , and engagement, guiding customers from first touch through to … strategy across Collecting Cars and Watch Collecting, supporting both seller and buyer journeys. Design and implement personalised onboarding, reactivation, and retention campaigns to drive conversion and lifetime value. Own customer journey mapping and segmentation strategies to identify and act on opportunities across the funnel. Collaborate with product and development teams to integrate CRM touchpoints seamlessly across the platforms. … pipeline activation efforts. Use data and analytics to drive decisions, test hypotheses, and optimise campaign performance. Adopt AI tools where applicable to help deliver more personalised, predictive, and automated customer experiences. Be the internal customer advocate, championing customer needs and behaviours in decision-making processes. Manage and mentor an Email Specialist, ensuring best practices are maintained across More ❯

encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences.Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work. Senior CRM Data Analyst … analysis projects, delivering them to a high degree of accuracy and take a role in presenting results and insights to clients. This is predominantly a technical role grounded in customer data, so you should be experienced in handling large customer data sets. Communication and interpersonal skills are important, both in collaborating with clients and colleagues across multiple disciplines. … Role & Responsibilities Design, manage, and deliver end-to-end analyses aimed at helping Marketing to improve the experience of the customer Deliver measurement and effectiveness projects, including dashboard reporting and deep dive evaluations to understand the impact marketing has on customer behaviour Deliver and take lead on customer projects (segmentation, modelling), utilising statistical techniques to develop More ❯

Job Description Job Role : Customer Data Platform Manager Location: London/Manchester/Edinburgh/Newcastle/Birmingham Career Level : Manager - ML7 We Are: Accenture Song accelerates growth and value for our clients through sustained customer relevance. Our capabilities span ideation to execution: growth, product and experience design; technology and experience platforms; creative, media and marketing strategy; and … our global team, you'll be working with cutting-edge technologies and will have the opportunity to develop a wide range of new skills on the job. As a Customer Data Platform Manager, you will: Have an extensive background in customer data platforms for large organisations and will be comfortable integrating multiple complex data sets, so clients better … understand their customers and how to activate them for marketing use cases. During client projects you will lead cross functional teams to promote a customer-centric vision, often providing pivotal guidance for data driven decision-making, data integration and enhancing customer experience strategies for our clients. Key Responsibilities: Oversee the implementation and ongoing management of the customer More ❯

Would you like to join a pioneering food delivery firm, where sustainability, ethical practices, and positive business impact are a key business strategy? We are looking for a skilled Customer Insight Analyst to be an integral part of our client’s marketing team. This role is ideal for you if you: Have a keen interest in data analytics within … food delivery and sustainability sector. Are looking to leverage your analytical skills in a dynamic and values-driven environment? Want to play a crucial role in understanding and enhancing customer lifetime value. Essential Skills for the Perfect Candidate: Strong proficiency in Excel, SQL, and Google Analytics. Experience in analysing Customer Lifetime Value in a Direct-to-Consumer business. … Exceptional skills in presenting complex data and building relationships across departments. In this Role, You Will: Analyse and report on customer lifetime value and cost of customer acquisition. Develop AB testing plans for advertising campaigns that contribute to customer growth and retention. Use customer satisfaction metrics to inform strategies and decisions. Participate in creating and reporting More ❯

Would you like to join a pioneering food delivery firm, where sustainability, ethical practices, and positive business impact are a key business strategy? We are looking for a skilled Customer Insight Analyst to be an integral part of our client’s marketing team. This role is ideal for you if you: Have a keen interest in data analytics within … food delivery and sustainability sector. Are looking to leverage your analytical skills in a dynamic and values-driven environment? Want to play a crucial role in understanding and enhancing customer lifetime value. Essential Skills for the Perfect Candidate: Strong proficiency in Excel, SQL, and Google Analytics. Experience in analysing Customer Lifetime Value in a Direct-to-Consumer business. … Exceptional skills in presenting complex data and building relationships across departments. In this Role, You Will: Analyse and report on customer lifetime value and cost of customer acquisition. Develop AB testing plans for advertising campaigns that contribute to customer growth and retention. Use customer satisfaction metrics to inform strategies and decisions. Participate in creating and reporting More ❯

team in London! Salary Range: £60.000 - £70.000 annually, based on experience and qualifications. About the job: We are seeking a highly skilled Data Scientist with expertise in CRM and customer behavior analysis to join our newly founded CRM Data Science team. You will play a crucial role in analyzing customer behavior on our gambling platforms, providing insights and … building features that will drive our business strategies and enhance customer engagement. We are building a new real-time CRM platform, and this is a great chance to have a profound impact on the project. Key Responsibilities: Analyze large datasets to uncover patterns and insights related to customer behavior. Develop predictive models to forecast customer activities and … out the product to customers, and beyond. What will make you stand out: Experience working in an analytics role in the gambling industry. Experience with CRM data analysis and customer segmentation. Knowledge of tensorflow/pytorch. Expertise in using data visualization tools such as Google Looker and working with Google's BigQuery. Experience in design and evaluation of A More ❯

strategy for driving customers to our apps in a differentiated, personalized, and scalable way across our three core brands. In this role, you will: Leverage data-driven insights and customer feedback to build a strategy for app growth from the ground up, aligning it with our business objectives and metrics, obtaining leadership buy-in, and creating and managing the … planning processes for this area while partnering with engineering, analytics, design, and other key stakeholders. Facilitate tradeoff decisions with engineering teams to ensure a financially viable product that solves customer needs. Balance short-term and long-term business considerations with product decisions and partner with finance to set incremental revenue targets or other metrics. Reference detailed market research, including … customer segmentation, market sizing, and competitive analyses, as relevant to the product. Define new metrics and data sources to support continuous product improvement; drive monthly metrics reviews. Partner with analytics and XD teams to design product experiments, gather and analyze product data, draw insights, and make informed product decisions. Identify friction within the customer journey and recommend More ❯

We know that good business is about good people. So we pride ourselves on providing meaningful, human support as well as fast, hassle free processes to deliver an unbeatable customer experience. The role Design and execute experiments to test marketing hypotheses : Design, develop, and implement a range of experiments which will test and validate hypotheses across channels, segments and … audiences which will derive actionable insights and decision making. Develop predictive models: develop, test and implement predictive models to inform business decisions, such as customer segmentation, retention models and customer lifetime value. Communicate results and engage with stakeholders : Effectively communicate complex technical concepts and findings to both technical and non-technical stakeholders. Present insights and recommendations in More ❯

their household services, we would love to hear from you. We're looking for a marketing professional to help ensure our CRM is best-in-class. With experience of customer-centric, data-led strategy, you will champion the continuous improvement of our CRM capability across channels, including mobile and web applications. You'll be commercially and analytically minded, and … for CRM success as the service scales. What you'll be doing Being hands on with our tools, building and implementing acquisition, in-life and retention programmes across multiple customer touch points to deliver value for customers and the business Acting as the CRM voice in our Utrack team, leading the development and implementation of a CRM experience that … strategy, driving incremental campaign effectiveness improvements Championing the continuous improvement of CRM, through application of our tools and data What we're looking for Owning and delivering multi-channel customer contact/CRM strategies, ideally involving mobile app, push, and email. Using Customer Engagement Platform (Braze) and Customer Data Platform (HighTouch), to create, send and report on More ❯

product portfolio by spanning all areas of Product Marketing. You will be responsible for understanding our target market, positioning our products, and creating compelling messaging and content to drive customer engagement and adoption. You'll support global go to market campaigns, lead Sales enablement and will collaborate with cross-functional teams, including product development, marketing, sales, and executive leadership … and Chief Product & Technology Officer to inform product enhancements and roadmap decisions based on market feedback and competitive intelligence. Conduct market research to build a strong understanding of our customer's needs, market trends, and the competitive landscape, translating insights into actionable strategies. Develop compelling product value propositions, messaging, and sales collateral to support sales teams in their efforts. … Including owning customer segmentation/use cases and customer personas In close alignment with Product, be responsible for Sales enablement material Work closely with the marketing communications and growth teams to support the development of impactful go to market campaigns, including digital marketing, content creation, events, and thought leadership initiatives. Build a strong appreciation internally for the More ❯

and is looking for a Senior Data Scientist to help drive data-driven decision-making. This is a great opportunity to work on high-impact projects that directly influence customer engagement, marketing effectiveness, and business growth. The Role As a Senior Data Scientist, you will: Develop and deploy predictive models to enhance customer targeting and engagement. Work on … churn prediction to help improve customer retention strategies. Apply customer segmentation techniques to optimise marketing campaigns. Build marketing attribution models to measure and improve campaign performance. Collaborate with stakeholders across the business to translate insights into actionable strategies. Your Skills & Experience We’re looking for a Data Scientist with: Strong experience in predictive modeling, customer analytics More ❯

and is looking for a Senior Data Scientist to help drive data-driven decision-making. This is a great opportunity to work on high-impact projects that directly influence customer engagement, marketing effectiveness, and business growth. The Role As a Senior Data Scientist, you will: Develop and deploy predictive models to enhance customer targeting and engagement. Work on … churn prediction to help improve customer retention strategies. Apply customer segmentation techniques to optimise marketing campaigns. Build marketing attribution models to measure and improve campaign performance. Collaborate with stakeholders across the business to translate insights into actionable strategies. Your Skills & Experience We’re looking for a Data Scientist with: Strong experience in predictive modeling, customer analytics More ❯

AI Strategy Manager to lead the evolution of our marketing capabilities through digital innovation and artificial intelligence. This role is central to shaping how we use AI to enhance customer acquisition, engagement, and retention in a fast-paced fintech environment. You’ll be responsible for identifying and implementing AI-driven marketing solutions, optimising digital channels, and driving data-led … decision-making across campaigns and customer journeys. This is a unique opportunity to blend strategic thinking with hands-on execution in one of the UK’s most innovative financial technology firms. Key Responsibilities Marketing Strategy & AI Integration Develop and execute a roadmap for integrating AI into marketing operations, including automation, personalisation, and predictive analytics. Identify and deploy AI tools … to improve campaign performance, customer segmentation, and lifecycle marketing. Collaborate with product, data science, and CRM teams to align AI initiatives with customer needs and business goals. Digital Channel Optimisation Lead the transformation of digital marketing channels (web, email, social, paid media) using AI for real-time optimisation and targeting. Implement machine learning models to enhance lead More ❯

re expanding our data and insights capabilities to better understand, serve, and grow our audience community. Role Overview We're looking for a strategic and data-savvy Director of Customer & Audience Insights to lead our understanding of who our users are, what they value, and how we can serve them better. This is a highly cross-functional leadership role … sitting at the intersection of data science, marketing, product, and editorial . You'll oversee customer segmentation, behavioral analytics, retention modeling, and strategic research, translating complex data into actionable insight to fuel decision-making across the business. You'll work closely with marketing, product, editorial, and senior leadership to guide our audience strategy, drive personalized experiences, and maximize … customer lifetime value. Key Responsibilities Lead GB News' customer and audience insight function, developing a deep understanding of viewer behavior, member value, and user journeys. Partner with Data Science and Analytics to design and implement models around segmentation, churn risk, LTV, engagement scoring, and conversion likelihood. Guide research and analysis to support marketing, content, and product teams More ❯

s growth roadmap and using your expertise to grow top line revenues and guide commercial initiatives from our data. You'll own the analysis of the end-to-end customer journey, using our data stack ( BigQuery, dbt, Hex ) to create data models, data products, metrics and find insights that fuel our growth. You'll work closely with other engineers … likes to work autonomously, thrives when solving hard problems and wants to have individual and societal impact. What You'll Do Own Marketing Performance & Funnel Analysis Analyse the complete customer experience, from the first ad impression through product use to lifetime customer value. Develop and maintain core marketing data products, dashboards and reports that serve as the single … funnel performance. Using and evolving reporting, CRM, marketing, tagging and analytics tools, such as Google Analytics, Google Ads, Customer.io , Hex, Tag Manager, Posthog, Meta) Produce insights and measurements from customer performance data, identifying and prioritising the highest-impact opportunities for growth. Identify conversion bottlenecks across our key funnel stages and partner with cross-functional teams to resolve them. Investigate More ❯

Job ID: Amazon Pay (India) Private Limited - D32 Amazon's vision is to be the earth's most customer-centric company. The ambition of the Amazon payments business is to transform payments in India. The payments data team provides data and insights to the partner verticals to enable decision-making. This is a senior role requiring teamwork and a … business perspective. The individual will interact extensively within the team and across business lines, working in partnership with Machine Learning and Central Customer Analytics teams. There will be a steep learning curve, adding significant business skills to the individual. Key job responsibilities Perform exploratory analysis: fetch data from systems and analyze trends. Identify consumer segments to drive adoption of … Amazon Pay. Develop India-specific customer segmentation models to enhance marketing and product roadmap inputs. Establish mechanisms for cross-functional teams to utilize customer insights for improved engagement throughout the customer lifecycle. Work with regulated bodies (RBI, FIU, etc.) across India. Identify and investigate anomalies at a granular level. Collaborate with teams like Category, Product, Operations More ❯

the heart of London. We're looking for a Junior Data Scientist eager to apply their analytical and modelling skills to support data-driven decisions that improve performance, enhance customer engagement, and increase profitability across the retail value chain. 🔍 Your Responsibilities: Analyse consumer and sales data: Work with large, complex datasets to uncover insights on shopper behaviour, purchasing trends … and retail performance. Support predictive modelling: Collaborate on machine learning models to forecast demand, optimise inventory, and personalise the customer journey. Develop retail data solutions: Build algorithms and tools that drive smarter pricing, promotion, and merchandising strategies. Cross-functional collaboration: Work closely with marketing, merchandising, and product teams to align data science initiatives with business goals. Data storytelling: Design … data and share insights clearly with both technical and commercial teams. 🌟 It’s a Bonus If You Have: Experience working with retail, e-commerce, or consumer data Knowledge of customer segmentation, churn analysis, or product recommendation engines A passion for retail trends and consumer psychology A curious mindset and eagerness to learn in a fast-paced environment 🎁 What More ❯

what-if' scenario models to forecast the impact of strategic pivots-including budget reallocation, channel mix optimization, and economic shifts-on revenue performance. Establish standard methodologies for campaign measurement, segmentation performance, and influence tracking. Analytics Partnership & Insight Delivery: Translate technical outputs into clear narratives for CMO and executive stakeholders. Work closely with the Marketing Data Visualization & Reporting lead to … develop dashboards and visualization layers. Partner with Customer Data Intelligence and CDP/Target teams to align audience modelling with performance insight. Collaborate closely with the Marketing Data Enablement team to ensure clean, structured data pipelines and with Corporate Technology to align infrastructure, tooling, and integration strategies. Create frameworks to measure personalization, ABM program efficacy, and segment-level lift. … convey technical insights to senior stakeholders. Additional Preferred Qualifications: Experience working with Adobe Analytics, Salesforce, Snowflake, Marketo, CDPs, and multi-touch attribution tools. Familiarity with CLTV, cohort analysis, and customer segmentation modelling. Background in working within Revenue Operations or Performance Marketing Centers of Excellence. Exposure to AI-driven modelling, predictive segmentation, or real-time scoring. What's More ❯

alongside a forward-thinking team that’s redefining how data powers business success. What’s in it for you? Impactful AI/ML Projects: Build models for pricing optimisation, customer segmentation, and deal prioritisation that drive real business outcomes. Cross-Functional Collaboration: Work with sales, finance, and pricing teams to translate models into tools and decision aids. Learning More ❯