Head of CRM (Salesforce Marketing Cloud)
- Hiring Organisation
- IO Associates
- Location
- Salford, Greater Manchester, UK
Manchester, UK (Hybrid/Remote) Employment Type: Permanent \n About the Role: \n We are seeking an experienced Head of CRM to lead our customer relationship management strategy, customer life cycle programmes, and marketing automation initiatives. This role will be responsible for maximizing customer engagement, retention … lifetime value through the effective use of Salesforce Marketing Cloud, data-driven decision-making, and customer-centric marketing strategies. \n Key Responsibilities: \n \n Define and deliver the CRM strategy aligned with business growth objectives. \n Lead the administration, optimisation, and development of Salesforce Marketing Cloud. \n Develop ...