Head of Product Analytics - Modelling
- Location
- Nottingham, England, United Kingdom
Support the launch of new products and features through customer analysis, experimentation, measurement frameworks and post-launch performance evaluation. Champion experimentation, A / B testing and AI-driven approaches to continuously improve customer engagement, product performance and customer value. Collaborate with Marketing, Data … Next Best Action, propensity models, recommendation engines or intelligent decisioning frameworks. Expertise in behavioural analytics, customer journey analysis, experimentation and A / B testing methodologies. Advanced SQL skills and experience working with large-scale customer, digital and behavioural datasets. Strong commercial acumen with ...