2 of 2 Permanent A/B Testing Jobs in Reading

Digital Transformation Lead

Location
Reading, England, United Kingdom
post-purchase Shape how customer data is used across CDPs, CRM and personalisation Lead the approach to digital analytics, experimentation and A / B testing Partner with technical teams around tagging, data foundations, event structures and modern data platforms Manage dependencies, sequencing … digital analytics Customer journey and conversion analytics CDPs, CRM and personalisation Web and mobile tagging and data foundations Experimentation and A / B testing Data Engineering and modern data platforms such as Databricks Data Science and advanced analytics Data Governance and reporting ...

Head of Digital Growth M&G Job listing

Location
Reading, England, United Kingdom
Technology, Change and Operations behind a single, shared vision. Data-driven and experimentation-led; fluent in funnels, cohorts, attribution, A / B testing and behavioural analytics; sets metrics and closes the loop. Strategic and systems-thinker who can hold the long … Proven track record of delivering measurable commercial growth (acquisition, conversion, retention, LTV) through digital channels at scale. Deep experience leading omni-channel adviser and / or customer journeys in a B2B2C model. Demonstrable success operating within a regulated environment with Consumer Duty (or equivalent) embedded ...