Lead Solution Architect (Advanced CRM & Customer Data)
- Location
- Reading, England, United Kingdom
customer data, personalisation, loyalty and marketing technology platforms. You'll work closely with business and technology stakeholders to deliver scalable, secure and customer-centric solutions that support Primark's ambitious growth agenda. What you'll be doing Leading end-to-end solution architecture across CRM, customer data … state designs and transition strategies aligned to business objectives Establishing solution patterns, integration standards and architectural guardrails across the customer technology ecosystem Designing scalable solutions supporting customer identity, consent management and unified customer profiles Collaborating with Digital, Marketing, Data, Engineering and Security teams to deliver seamless customer experiences Driving ...