2 of 2 Permanent Propensity Modelling Jobs in the South West

combining core insight work with opportunities to apply data science. You'll work on projects ranging from audits, campaign analysis and segmentation through to propensity modelling, lifetime value forecasting and attribution. You'll have the opportunity to work directly with clients, shape analytical approaches, develop new tools … experience using Python or R to solve client or business problems. Understanding of at least one data science technique relevant to fundraising, such as propensity modelling, lifetime value or segmentation-led forecasting. Experience managing the analytical relationship for a small portfolio of client accounts. Confidence designing an analytical ...

solved at both a tactical and strategic level. Experience delivering marketing analytics e.g., Marketing Mix Modeling , geo experiments, meta-analysis, audience segmentation and propensity modeling . Understanding of Bayesian approaches and modeling frameworks. Proven ability to generate practical solutions for marketing analytics problems and use results to drive business ...