B2B CRM Experience Manager
Malmesbury, Wiltshire, United Kingdom
Dyson GmbH
About The Role As the CRM Manager, you will be responsible for architecting and executing the CRM strategy for Dyson Professional (B2B), driving prospects and customer engagement throughout the sales lifecycle. You will deliver consistent lifecycle and tactical email marketing campaigns, that are impactful and scalable across multiple B2B markets. The importance of customer data is vital for the … the go-to expert in data governance; including areas such as data quality, data accuracy, data enrichment and GDPR and privacy. You will also be responsible for providing the sales teams with the insights and functionality globally to self-serve, and to provide them with the most engaged prospects at the right time in their journey, through automation, and … global CRM strategy and campaign execution for all Dyson Professional (B2B) markets. Deliver best practice group and market onboarding, lifecycle and tactical email marketing campaigns to support marketing and sales colleagues. Run reports in Salesforce to pull data in line with segmentation requirements for campaign targeting. Building of email templates in MJML and Marketing Cloud Account Engagement More ❯
Employment Type: Permanent
Salary: GBP Annual
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