25 of 25 Permanent Qualitative Research Jobs in the UK

Head of Research (Qualitative) Hybrid - Nottinghamshire (3x days per week) £80,000 - £100,000 This is a senior leadership opportunity to shape and grow a qualitative insight function within a highly integrated creative and insight environment. With strong leadership backing and flagship global clients, this role offers … Insight, strategy and creative teams work closely together to deliver end-to-end solutions for major global brands. The business is investing in its qualitative capability as part of a broader push to raise its external profile and strengthen its strategic offer. The Role You will take ownership ...

Head of Research £80,000-£100,000 Nottinghamshire (Hybrid - 3x Days a Week in Office) This is a rare opportunity to take ownership of a qualitative insight function within a large, established brand communications business, moving into a senior leadership role with real scope: leading a team, shaping … insight offering (which is where you come in!) THE ROLE This is a Head of Qual-level position, responsible for leading and growing the qualitative research capability. You will: * Lead, develop, and expand the Qual team (currently 3, with plans to grow) * Own and evolve the qualitative ...

with varied user groups and journeys, helping the team uncover meaningful insights that shape the product experience. What you’ll be doing Supporting user research across projects — from planning sessions to analysing results. Conducting qualitative research such as user interviews, usability testing, and surveys. Turning findings into … needs are at the heart of decisions. Presenting your findings and ideas clearly to the wider product and design teams. Helping to continuously improve research processes and share learnings across the team. What we’re looking for Experience in a UX Research or related user-centred role (agency ...

play a key role in shaping what we build and why , acting as a strategic design partner across projects. From planning and conducting research, framing problems, and defining experience strategy, through to validating and refining solutions, you’ll ensure our products are intuitive, inclusive, and impactful. This role … ideal for a designer who is comfortable working upstream in discovery, confident leading research activities, and passionate about turning insight into meaningful experiences. What You’ll Be Doing Research & User Insight Plan and lead qualitative and quantitative research activities, including interviews, usability testing, surveys, analytics review ...

Listen, Learn and Act approach turning data into actionable insight that drives improvements across the customer lifecycle. Youll use a blend of quantitative and qualitative research methods, and be comfortable conducting interviews, analysing data, and presenting findings to senior stakeholders in a clear and compelling way. Youll champion … Create and maintain dynamic dashboards and insight packs using Excel, Power BI, and other visualisation tools. Conduct root cause analysis using both quantitative and qualitative data to identify improvement opportunities. Facilitate workshops and insight sessions to surface key questions and drive stakeholder alignment. Present findings and recommendations to senior ...

through thoughtful, well‐executed research. Working closely with Product Design Leads, UX/UI Designers, Product Managers, Engineers, and wider stakeholders, you will support research activities from early discovery through to validation and delivery. You will be responsible for planning and conducting research independently, while also contributing … broader research strategy and ways of working within the team. This is a hands‐on role focused on delivering high‐quality insights that inform design and product decisions. You will bring a strong understanding of user‐centred design principles, a growing point of view on research practice ...

Support the development of business cases for digital products Support in the definition of new product requirements using a combination of requirements elicitation techniques - qualitative research, quantitative research, stakeholder workshops, current state analysis, competitor research, etc. Work with the delivery team to define well thought ...

help design and deliver user‐centred digital products and services that meet real user needs. You will play a key role in ensuring research and insight are at the heart of decision‐making, working closely with multidisciplinary teams to inform service design, policy, and delivery. This role is particularly … public sector organisations, who understands governance, accessibility, and the need to design inclusive services at scale. Key Responsibilities Plan, design, and conduct user research to support the end‐to‐end delivery of digital services Apply a range of qualitative and quantitative research methods (e.g. interviews, usability testing ...

join a small, specialist project team. THE LEAD USER RESEARCHER ROLE: As Lead User Researcher, you will be responsible for planning and conducting user research within a classified MOD environment, adapting traditional research methods to work within security constraints. You will engage directly with senior military and civilian … support model and runbooks Work closely with programme, security and architecture teams to ensure user needs are reflected in governance and accreditation decisions Document research findings in approved classified environments LEAD USER RESEARCHER ESSENTIAL SKILLS: Demonstrable experience conducting user research within UK Public Sector or Defence environments Strong ...

wide digital consultancy delivering meaningful, user-centred services at scale. You’ll work with clients who value evidence, inclusivity and impact, embedding research at the heart of Agile delivery. Expect complex problem spaces, multidisciplinary teams and the autonomy to influence outcomes from discovery through to live services. What … doing as a Senior User Researcher Lead and design qualitative and quantitative user research across complex digital services Plan and run discovery, generative and evaluative research Embed user-centred and inclusive research practices Translate research insight into clear, actionable recommendations for design and delivery Advocate ...

sustainability, speed and cost-efficiency. Shape sourcing strategies—including nearshoring, supplier segmentation, and vendor collaboration models. Customer Experience Transformation Use insights, behavioural data and qualitative research to design experiences that lift loyalty, conversion and brand distinctiveness. Advocate for the customer voice throughout transformation. Proposition Development Define and optimise ...

retaining the variety and pace of agency life. The Role Own full end to end experimentation programmes across multiple client accounts Lead quantitative and qualitative research to uncover insight and opportunity Translate data and behavioural insight into commercially impactful test hypotheses Prioritise test ideas based on potential uplift ...

Data, Design, and Commercial teams Define, track, and continuously improve success metrics spanning user outcomes, business impact, and product health using data, experimentation, and qualitative research Manage trade-offs and prioritisation across competing stakeholder needs, maintaining alignment with broader company objectives while staying close enough to execution ...

are... Verdantix’s mission is to deliver independent, accurate, and actionable research and advisory services. We empower the world’s most innovative corporations, technology and services vendors, and investors with granular insights and data-driven analysis. Our team is a curious, collaborative group of expert analysts, data engineers, commercial … specialists, creative professionals, and thought leaders working together to help clients achieve their most important goals. The role... The Senior Analyst will undertake strategic research covering how AI is applied in practice in enterprises; analysis of major and emerging AI market trends; and technical reviews of vendor offerings ...

with user-centred design colleagues and stakeholders through the agile service design phases from discovery to live. You’re able to participate in user research activities and use both qualitative and quantitative research evidence to inform the design of content and user journeys. You contribute to prototype ...

design system from the ground up. You're not starting from scratch - you'll inherit a full design system, a pattern library, an established research group, and a platform that's already live and scaling. Initially you'll pick up defined projects and ad hoc improvements, getting to know … product and the team. As you settle in, you'll take on more complex research and strategic design work. It's a genuine step up -not a sideways move. The office is based in Elephant and Castle, London (moving there around May 2026), with 2 to 3 days ...

design system from the ground up. You're not starting from scratch - you'll inherit a full design system, a pattern library, an established research group, and a platform that's already live and scaling. Initially you'll pick up defined projects and ad hoc improvements, getting to know … product and the team. As you settle in, you'll take on more complex research and strategic design work. It's a genuine step up -not a sideways move. The office is based in Elephant and Castle, London (moving there around May 2026), with 2 to 3 days ...

across multiple devices contributing to improved customer engagement and increased conversion rates. Leading UX activities including wireframing, prototyping, information architecture, and user flows. Using qualitative and quantitative user research to translating insights into actionable design solutions resulting in clearer journey pathways and reduced friction across key touchpoints. Conduct … detail with exceptional organisational skills. Flexible and adaptable to changing priorities and fast moving workloads. A portfolio demonstrating full end-to-end product design: research, ideation, UX, prototyping, UI, and final implementation. Deep understanding of UX principles, interaction design, typography, colour theory, layout, and accessibility best practices. Expertise with ...

that empower businesses to make smarter, evidence-based decisions. The Senior Product Designer will take end-to-end ownership of the design process - from research and concept creation to prototyping and delivery - working at the intersection of data, design, and technology. Collaborating closely with product managers, engineers, data scientists … analytics, insights, and performance benchmarking. Translate complex datasets into clear, engaging, and interactive user experiences. Own the full design lifecycle - from discovery and user research to UX, UI, and prototyping. Collaborate with front-end developers to ensure accessible, scalable, and sustainable design implementation. Partner with data engineering ...

are... Verdantix’s mission is to deliver independent, accurate, and actionable research and advisory services. We empower the world’s most innovative corporations, technology and services vendors, and investors with granular insights and data-driven analysis. Our team is a curious, collaborative group of expert analysts, data engineers, commercial … innovative team of analysts located in the firm’s London, New York, and Boston offices. As an Industry Analyst you will undertake strategic research on topics at the intersection of building operations, real estate performance and digital technologies. Success in the role requires an interest in digital technology ...

are... Verdantix’s mission is to deliver independent, accurate, and actionable research and advisory services. We empower the world’s most innovative corporations, technology and services vendors, and investors with granular insights and data-driven analysis. Our team is a curious, collaborative group of expert analysts, data engineers, commercial … technology and a background in computer science, chemical or mechanical engineering. The successful candidate will have the ambition to undertake a wide range of qualitative and quantitative research, write high quality written reports and present research findings to client executives. Our analysts benefit from our structured ‘Analyst ...

are... Verdantix’s mission is to deliver independent, accurate, and actionable research and advisory services. We empower the world’s most innovative corporations, technology and services vendors, and investors with granular insights and data-driven analysis. Our team is a curious, collaborative group of expert analysts, data engineers, commercial … quality written deliverables, and the ability to contribute to client-facing engagements. Successful candidates will have the ambition to undertake a wide range of qualitative and quantitative research in collaboration with other analysts. Salary opportunity is £55K - £60K , depending on experience level, plus a very competitive quarterly bonus ...

Company Social Machines is a behavioural science research and innovation company. Our domains of interest include cybersecurity, influence and information conflict, resilience and organisational culture, and human factors integration with a focus on building safe and effective human-machine teams. We primarily work within the Defence and Security sector … successful candidates will apply behavioural and social science tools to practical problem-solving tasks for our clients. You will be able to bridge academic research, policy and practice in order to achieve great impact. A significant part of this will involve planning projects, reviewing academic papers or collecting open ...

Founding Insights Strategist Location: London, England Compensation: £65,000–£105,000 + equity Contact: dwilberschied@smithhanley.com A fast-growing, AI-powered research technology company is hiring a Founding Insights Strategist to help build and scale its presence across EMEA. This is a high-ownership role for someone who wants … customer feedback into clear, actionable business decisions Lead onboarding, training, and enablement so users can quickly adopt and get value from the platform Analyze qualitative and quantitative inputs to identify patterns, themes, and opportunities Develop insight briefs, dashboards, and presentations that make the findings easy to understand ...

Market Researcher with an Interest in AI Development London/Hybrid £55,000 to £65,000 + bens An amazing opportunity for a qualitative or mixed-methods market researcher with a passion for all things AI and product development to pivot their career into product engineering. We seek … high-performing Researcher, with experience from a market research agency, who's starting to feel the pull away from pure research and towards building things. You don't need to write code, but you should be genuinely hands-on with AI in your day-to-day and curious ...