Qualitative Research Jobs

Qualitative Research
UK

The table below provides summary statistics for permanent job vacancies requiring Qualitative Research skills. It includes a benchmarking guide to the annual salaries offered in vacancies that cited Qualitative Research over the 6 months leading up to 13 May 2025, comparing them to the same period in the previous two years.

6 months to
13 May 2025
Same period 2024 Same period 2023
Rank 697 739 807
Rank change year-on-year +42 +68 +42
Permanent jobs citing Qualitative Research 15 162 153
As % of all permanent jobs advertised in the UK 0.027% 0.16% 0.15%
As % of the Processes & Methodologies category 0.029% 0.19% 0.16%
Number of salaries quoted 11 58 69
10th Percentile £35,000 £29,375 £37,885
25th Percentile £43,500 £33,855 £41,879
Median annual salary (50th Percentile) £57,201 £44,225 £62,500
Median % change year-on-year +29.34% -29.24% +13.64%
75th Percentile £65,625 £55,642 £70,000
90th Percentile £67,500 £71,500 £75,000
UK excluding London median annual salary £35,000 £35,207 £69,000
% change year-on-year -0.59% -48.98% +38.00%

All Process and Methodology Skills
UK

Qualitative Research falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills.

Permanent vacancies with a requirement for process or methodology skills 51,972 84,955 96,877
As % of all permanent jobs advertised in the UK 93.89% 85.58% 95.60%
Number of salaries quoted 26,632 59,894 57,116
10th Percentile £30,000 £29,002 £34,000
25th Percentile £42,000 £40,000 £45,000
Median annual salary (50th Percentile) £57,500 £55,000 £61,000
Median % change year-on-year +4.55% -9.84% +1.67%
75th Percentile £75,000 £72,500 £81,250
90th Percentile £97,500 £92,500 £100,000
UK excluding London median annual salary £52,365 £50,000 £55,000
% change year-on-year +4.73% -9.09% +4.76%

Qualitative Research
Job Vacancy Trend

Job postings citing Qualitative Research as a proportion of all IT jobs advertised.

Job vacancy trend for Qualitative Research in the UK

Qualitative Research
Salary Trend

3-month moving average salary quoted in jobs citing Qualitative Research.

Salary trend for Qualitative Research in the UK

Qualitative Research
Salary Histogram

Salary distribution for jobs citing Qualitative Research over the 6 months to 13 May 2025.

Salary histogram for Qualitative Research in the UK

Qualitative Research
Top 7 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Qualitative Research within the UK over the 6 months to 13 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
England +80 13 £57,351 +25.06% 91
London +78 9 £62,375 +3.96% 58
Work from Home +75 6 £57,351 +63.99% 52
UK excluding London +70 3 £35,000 -0.59% 44
South East +88 2 £35,000 +11.11% 14
North of England +35 1 £36,500 -26.43% 17
North West +3 1 £36,500 -43.85% 10

Qualitative Research
Co-occurring Skills and Capabilities by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (6.67%) Confluence
Applications
1 3 (20.00%) Microsoft Excel
2 1 (6.67%) Microsoft Office
2 1 (6.67%) Microsoft PowerPoint
2 1 (6.67%) MS Visio
Business Applications
1 1 (6.67%) Shopify
Cloud Services
1 2 (13.33%) Figma
1 2 (13.33%) Power Platform
2 1 (6.67%) Google Analytics
2 1 (6.67%) SaaS
Database & Business Intelligence
1 2 (13.33%) Power BI
2 1 (6.67%) Mixpanel
2 1 (6.67%) Tableau
Development Applications
1 2 (13.33%) JIRA
General
1 11 (73.33%) Social Skills
2 5 (33.33%) Analytical Skills
3 4 (26.67%) Law
4 3 (20.00%) Local Government
4 3 (20.00%) Public Sector
5 2 (13.33%) Finance
5 2 (13.33%) Marketing
5 2 (13.33%) Retail
6 1 (6.67%) Inclusion and Diversity
6 1 (6.67%) Influencing Skills
6 1 (6.67%) Police
Job Titles
1 4 (26.67%) User Researcher
2 2 (13.33%) Analyst
2 2 (13.33%) Business Intelligence Manager
2 2 (13.33%) Business Manager
3 1 (6.67%) Business Systems Analyst
3 1 (6.67%) Data Analyst
3 1 (6.67%) Designer
3 1 (6.67%) E-Commerce Manager
3 1 (6.67%) Junior
3 1 (6.67%) Lead
3 1 (6.67%) Product Manager
3 1 (6.67%) Research Analyst
3 1 (6.67%) Senior
3 1 (6.67%) Senior Designer
3 1 (6.67%) Senior Manager
3 1 (6.67%) Senior UX Designer
3 1 (6.67%) Systems Analyst
3 1 (6.67%) User Experience Manager
3 1 (6.67%) User Experience Researcher
3 1 (6.67%) UX Designer
Miscellaneous
1 1 (6.67%) BBC
1 1 (6.67%) Educational Technology
1 1 (6.67%) Onboarding
1 1 (6.67%) Product Ownership
1 1 (6.67%) Self-Motivation
1 1 (6.67%) Virtual Team
Processes & Methodologies
1 14 (93.33%) Quantitative Research
2 11 (73.33%) Decision-Making
3 7 (46.67%) User Research
4 6 (40.00%) Data Analysis
4 6 (40.00%) User-Centered Design (UCD)
5 5 (33.33%) Usability Testing
5 5 (33.33%) User Experience
6 4 (26.67%) Actionable Insight
6 4 (26.67%) Continuous Improvement
6 4 (26.67%) Market Research
6 4 (26.67%) Service Design
6 4 (26.67%) Stakeholder Engagement
6 4 (26.67%) Visualisation
7 3 (20.00%) Business Transformation
7 3 (20.00%) Data-Driven Decision Making
7 3 (20.00%) Focus Group
7 3 (20.00%) Journey Map
7 3 (20.00%) Problem-Solving
7 3 (20.00%) Product Strategy
7 3 (20.00%) Strategic Thinking
Programming Languages
1 1 (6.67%) SQL
Qualifications
1 5 (33.33%) Degree
2 3 (20.00%) DV Cleared
2 3 (20.00%) Security Cleared
3 1 (6.67%) DBS Check
3 1 (6.67%) Master's Degree
Quality Assurance & Compliance
1 6 (40.00%) Accessibility
2 2 (13.33%) Data Quality
2 2 (13.33%) QA
Vendors
1 2 (13.33%) Microsoft
2 1 (6.67%) Adobe
2 1 (6.67%) Amplitude
2 1 (6.67%) Google
2 1 (6.67%) Hotjar
2 1 (6.67%) Mercator
2 1 (6.67%) Optimizely
2 1 (6.67%) Qubit