Web Analyst
wakefield, yorkshire and the humber, united kingdom
Forward Role
excited to be supporting in the search for a passionate Web Analyst. This is an exciting opportunity to play a key role in shaping digital performance for a thriving, product-led retail business with major growth plans across new product categories, digital marketing, and international markets. As a … and growing data function. You will the bridge between data and decision-making – providing deep insights that will shape UX, optimise conversion, and drive digital strategy across ecommerce and marketing. The role will be predominantly focusing on Web Analytics – digging in to ecommerce and website metrics, unearthing actionable … will also be supporting the Performance Marketing team in understanding campaign effectiveness across different channels. Analyse website and customer behaviour data Report on key digital metrics including conversion, basket behaviour, checkout flow, and engagement. Build customer journey profiles and segment analysis to support strategic planning and conversion improvements. Develop More ❯
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