Marketing Analyst
- Hiring Organisation
- Harnham - Data & Analytics Recruitment
- Location
- Swindon, Wiltshire, England, United Kingdom
- Employment Type
- Full-Time
- Salary
- £45,000 - £50,000 per annum
ideas and insight are valued. The Role You will sit within the Digital and Growth function, acting as the dedicated Marketing Analyst supporting CRM, customer growth and wider marketing optimisation. Key responsibilities include: Analysing CRM performance across email, SMS and direct mail campaigns Supporting customer acquisition and paid … media performance analysis Building and refining customer segments and audience strategies Identifying opportunities to improve retention, frequency and customer lifetime value Designing, running and evaluating experiments and testing frameworks Supporting incrementality and attribution analysis Optimising customer lifecycle and welcome journey programmes Partnering with marketing stakeholders ...