Commercial Analyst
- Location
- Birmingham, England, United Kingdom
commercial data SME during the implementation of new commercial systems, such as Marketing Automation and Revenue Intelligence platforms, defining requirements and working with technical teams to see them delivered correctly Systems Integration – Define the commercial data requirements for how CRM and other commercial systems should connect and exchange data … working with technical stakeholders to avoid duplicate or conflicting sources of information Platform Evaluation – Provide a commercial data perspective during evaluation of new commercial tools where platform decisions are still open Data Quality & Automation – Identify and apply AI and automation tools to support data cleansing, deduplication, mapping and quality ...