Senior CRM Manager - 12 month FTC
- Hiring Organisation
- Harnham - Data & Analytics Recruitment
- Location
- London, South East, England, United Kingdom
- Employment Type
- Temporary
- Salary
- £55,000 - £65,000 per annum
leadership, and lead CRM delivery across operational, strategic and project-based work. Key responsibilities include: Owning operational CRM delivery across email, SMS and direct customer communications Leading the rollout and migration of a new CRM platform, including change management and stakeholder engagement Building more advanced CRM capability across segmentation … behavioural tracking and personalisation Managing multi-channel campaigns and optimising customer journeys across acquisition, engagement and retention Analysing journey and campaign performance, turning insight into clear, actionable recommendations Overseeing audience strategy, reporting and performance measurement across CRM activity Partnering closely with IT, digital and marketing teams to improve ...