Web Optimization Lead - UK
- Hiring Organisation
- Typeform
- Location
- Aberdeen, UK
- Employment Type
- Full-time
Partner with our Head of Web Strategy to build a clear, prioritised roadmap for the website — covering conversion rate optimisation (CRO), technical improvements, publishing process enhancements, and site-health initiatives. Own hands-on execution of the web roadmap: homepage/pricing optimisation, paid-media landing pages … content publishes, technical SEO remediation, site-architecture improvements, and core web-vitals uplift. Manage the CRO experiment programme end-to-end: hypothesis generation, prioritisation, execution (A/B or multivariate tests), result analysis, and roll-out of winning variants. Take charge of the publishing workflow: manage CMS, validate site changes ...