Digital Activation Specialist
Birmingham, West Midlands, United Kingdom
Intercity Technology Limited
Test & Learn : Drive a culture of experimentation by constantly testing new ideas, strategies, and channels, iterating quickly based on data-driven insights to optimise performance and outcomes. Data-Driven Optimisation : Utilise A/B testing and other analytical methods to refine digital campaigns, ensuring continuous improvement and maximisation of … and optimise digital marketing campaigns with a strong focus on paid media, across diverse channels including social media, search engines, email, and display advertising. Performance Focused : Ensure campaigns are data-driven and results-oriented, with constant monitoring and adjustment to enhance effectiveness. SEO & Content Coordination : Strategic Planning : Lead SEO … campaigns that increase brand awareness and audience engagement. Targeted Email Marketing : Design and execute targeted email marketing campaigns, optimising for deliverability and customer engagement. Performance Analysis & Reporting : KPI Tracking : Monitor and analyse key performance indicators (KPIs) to evaluate the success of digital campaigns. Skills and Experience: Marketing more »
Employment Type: Permanent
Salary: £35,000
Posted: