2 of 2 B2C Jobs in Cambridge

programmes and end-to-end campaign delivery, including planning, testing and implementation Preparing and segmenting customer data for targeted marketing activity Delivering effective B2C and B2B digital CRM communications Using large datasets to analyse performance and identify actionable insights Building dashboards and reporting to measure and communicate ...

engineering, and design to align on goals, scope cross‐functional work, and manage trade‐offs. Help shape KAYAK’s CRM strategy for both B2C and select B2B use cases, with a primary focus on consumer retention and lifecycle engagement. Ensure all CRM work complies with privacy, consent … Please apply if you have: 3+ years of Product management experience with direct exposure to CRM, lifecycle, retention, or growth products in a B2C or e‐commerce environment. Hands‐on familiarity with modern CRM/customer engagement platforms — experience with MoEngage is a strong plus; Braze, Iterable, Salesforce Marketing ...