Omnichannel Strategist
Chester, Cheshire, England, United Kingdom
Hybrid / WFH Options
Hybrid / WFH Options
Cpl Life Sciences
functional resources as needed to ensure successful delivery of omnichannel strategy and campaigns. This role is deployed to brand teams with a focus on HCP, to lead digital and media channel planning in collaboration with our business partners, and leads cross-functional teams (business, matrix, agency partners) to execute and optimize campaigns, tactics, and programs to meet and exceed … business strategy and objectives. Purpose & Objective of the Omnichannel Strategist: • Pull through omnichannel brand campaigns, programs, media planning & campaigns and tactics; driving operational effectiveness, business impact and achievement of objectives. • Partner with business and other WCE functions (e.g., Content Delivery and Customer Engagement Platform Team) on development of channel-agnostic engagement strategy followed by more specific digital channel strategy … Customer Engagement Excellence principles, standards, and best practices to drive results for the business. Examples include Omnichannel and advanced analytics, content modularisation, CRM, websites, Interactive visual aids (IVAs), email, social media, Remote Engagement and Search Engine Marketing. Other examples to be identified based on business/customer needs and prioritized according to the identified customer experience journeys. • Identify More ❯
Employment Type: Contractor
Rate: Salary negotiable
Posted: