Paid Performance & Demand Generation Specialist
truro, south west england, united kingdom
Hybrid / WFH Options
Hybrid / WFH Options
BrightLocal
a strategic contract role to take ownership of our comprehensive paid media portfolio while building scalable systems for long-term growth. You'll be inheriting well-established campaigns across Google Ads, Meta, LinkedIn, and StackAdapt programmatic, with clear optimisation opportunities and expansion potential. We're seeking a hands-on paid media expert who can immediately take ownership of … a high-impact contract. Your expertise will directly drive BrightLocal's growth while establishing best practices for our permanent team members to inherit and scale. Current Paid Media Portfolio Google Ads - 18 Active Campaigns (6 Clusters) Meta Ads - 4 Always-On + 2 Campaign-Specific StackAdapt Programmatic - New Channel LinkedIn Ads - Ad Hoc Campaign Basis Key …/audience combinations Build scalable testing frameworks for ongoing optimisation Establish comprehensive cross-channel performance and cost-per-lead reporting and customer attribution tracking Core Responsibilities Campaign Management & Optimisation Google Ads Management Audit and optimise 18 active campaigns across 6 clusters Enhance Search Themes and asset groups with industry-specific messaging Implement advanced bidding strategies and audience refinement More ❯
Posted: